Alphabet Market Sentiment

Bulls vs Bears

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Date	Firm	Analyst & Accuracy	Upside / Downside	PT Change	Action	Rating
Jul 23, 2026	JP Morgan	Rajat Gupta—	+20.5%	$460 → $420	Maintained	Overweight
Jul 23, 2026	TD Cowen	John Blackledge—	+36.3%	$475 → $475	Maintained	Buy
Jul 23, 2026	Oppenheimer	Jason Helfstein—	+14.7%	$445 → $400	Maintained	Outperform
Jun 9, 2026	TD Cowen	John Blackledge—	+36.3%	$450 → $475	Maintained	Buy
May 15, 2026	Oppenheimer	Jason Helfstein—	+27.7%	$425 → $445	Maintained	Outperform
Apr 30, 2026	JP Morgan	Rajat Gupta—	+32.0%	$395 → $460	Maintained	Overweight
Apr 30, 2026	TD Cowen	John Blackledge—	+29.1%	$375 → $450	Maintained	Buy
Apr 30, 2026	Scotiabank	Nat Schindler—	+29.1%	$400 → $450	Maintained	Sector Outperform
Apr 16, 2026	TD Cowen	John Blackledge—	+7.6%	$365 → $375	Maintained	Buy
Feb 12, 2026	UBS	Stephen Ju—	-0.2%	$345 → $348	Maintained	Neutral
Feb 5, 2026	Scotiabank	Nat Schindler—	+14.7%	$375 → $400	Maintained	Sector Outperform
Feb 5, 2026	JP Morgan	Doug Anmuth—	+13.3%	$385 → $395	Maintained	Overweight
Feb 5, 2026	TD Cowen	John Blackledge—	+4.7%	$355 → $365	Maintained	Buy
Jan 22, 2026	Raymond James	Josh Beck—	+14.7%	$315 → $400	Upgrade	Outperform→Strong Buy
Jan 13, 2026	TD Cowen	John Blackledge—	+1.8%	$350 → $355	Maintained	Buy
Jan 9, 2026	Scotiabank	Nat Schindler—	+7.6%	$336 → $375	Maintained	Sector Outperform
Dec 12, 2025	TD Cowen	John Blackledge—	+0.4%	$335 → $350	Maintained	Buy
Dec 5, 2025	Pivotal Research	Jeffrey Wlodarczak—	+14.7%	$350 → $400	Maintained	Buy
Oct 30, 2025	Scotiabank	Nat Schindler—	-3.6%	$310 → $336	Maintained	Sector Outperform
Oct 30, 2025	JP Morgan	Doug Anmuth—	-2.5%	$300 → $340	Maintained	Overweight
Oct 27, 2025	JP Morgan	Doug Anmuth—	-13.9%	$260 → $300	Maintained	Overweight
Oct 24, 2025	Raymond James	Josh Beck—	-21.1%	$210 → $275	Maintained	Outperform
Oct 20, 2025	Oppenheimer	Jason Helfstein—	-13.9%	$270 → $300	Maintained	Outperform
Oct 16, 2025	Scotiabank	Nat Schindler—	-11.1%	$240 → $310	Maintained	Sector Outperform
Oct 9, 2025	UBS	Stephen Ju—	-26.9%	$237 → $255	Maintained	Neutral

Date

Firm

Analyst & Accuracy

Upside / Downside

PT Change

Action

Rating

Jul 23, 2026

JP Morgan

Rajat Gupta—

+20.5%

$460 → $420

Maintained

Overweight

Jul 23, 2026

TD Cowen

John Blackledge—

+36.3%

$475 → $475

Maintained

Buy

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