Alphabet Market Sentiment

Bulls vs Bears

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Date	Firm	Analyst & Accuracy	Upside / Downside	PT Change	Action	Rating
Aug 20, 2026	Rosenblatt	Scott Devitt—	+18.1%	$410	Assumes	Buy
Jul 23, 2026	UBS	Stephen Ju—	+9.2%	$400 → $379	Maintained	Neutral
Jul 23, 2026	Morgan Stanley	Brian Nowak—	+15.3%	$415 → $400	Maintained	Overweight
Jul 23, 2026	Truist Securities	Youssef Squali—	+21.0%	$430 → $420	Maintained	Buy
Jul 23, 2026	BMO Capital	Brian Pitz—	+34.0%	$455 → $465	Maintained	Outperform
Jul 23, 2026	DA Davidson	Gil Luria—	+0.9%	$375 → $350	Maintained	Neutral
Jul 23, 2026	RBC Capital	Brad Erickson—	+22.5%	$425 → $425	Maintained	Outperform
Jul 23, 2026	Roth Capital	Rohit Kulkarni—	+26.8%	$435 → $440	Maintained	Buy
Jul 23, 2026	Wedbush	Ygal Arounian—	+28.2%	$445 → $445	Maintained	Outperform
Jul 23, 2026	Barclays	Ross Sandler—	+22.5%	$405 → $425	Maintained	Overweight
Jul 23, 2026	Wells Fargo	Ken Gawrelski—	+18.4%	$418 → $411	Maintained	Overweight
Jul 23, 2026	Cantor Fitzgerald	Deepak Mathivanan—	+21.0%	$435 → $420	Maintained	Overweight
Jul 23, 2026	Piper Sandler	Thomas Champion—	+13.8%	$445 → $395	Maintained	Overweight
Jul 23, 2026	Rosenblatt	Barton Crockett—	+13.2%	$393 → $393	Maintained	Neutral
Jul 23, 2026	Pivotal Research	Jeffrey Wlodarczak—	+36.9%	$470 → $475	Maintained	Buy
Jul 22, 2026	Citizens	Andrew Boone—	+48.4%	$515 → $515	Maintained	Market Outperform
Jul 21, 2026	Wells Fargo	Ken Gawrelski—	+26.2%	$416 → $438	Maintained	Overweight
Jul 17, 2026	BMO Capital	Brian Pitz—	+31.1%	$435 → $455	Maintained	Outperform
Jul 16, 2026	Wedbush	Ygal Arounian—	—	—	Assumes	Outperform
Jul 13, 2026	UBS	Stephen Ju—	+15.3%	$410 → $400	Maintained	Neutral
Jul 10, 2026	Keybanc	Justin Patterson—	+28.2%	$425 → $445	Maintained	Overweight
Jul 2, 2026	Wells Fargo	Ken Gawrelski—	+19.9%	$435 → $416	Maintained	Overweight
Jun 30, 2026	Morgan Stanley	Brian Nowak—	+19.6%	$375 → $415	Maintained	Overweight
Jun 3, 2026	Needham	Laura Martin—	+29.7%	$450 → $450	Maintained	Buy
Jun 2, 2026	HSBC	Paul Rossington—	+21.0%	$435 → $420	Maintained	Buy

Date

Firm

Analyst & Accuracy

Upside / Downside

PT Change

Action

Rating

Aug 20, 2026

Rosenblatt

Scott Devitt—

+18.1%

$410

Assumes

Buy

Jul 23, 2026

UBS

Stephen Ju—

+9.2%

$400 → $379

Maintained

Neutral

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