Nike에 대한 매도 수량은 투자자에게 Nike의 주식 하락에 베팅하는 정도를 알려줍니다. 매도 수량 데이터는 2주마다 업데이트됩니다.

Nike (NYSE:NKE) 주식, 공매도 수량 보고

Nike

Nike is the largest athletic footwear and apparel brand in the world. Key categories include basketball, running, and football (soccer). Footwear generates about two thirds of its sales. Its brands include Nike, Jordan (premium athletic footwear and clothing), and Converse (casual footwear). Nike sells products worldwide through company-owned stores, franchised stores, and third-party retailers. The firm also operates e-commerce platforms in more than 40 countries. Nearly all its production is outsourced to contract manufacturers in more than 30 countries. Nike was founded in 1964 and is based in Beaverton, Oregon.

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수요일 오전 (현지 시간 기준) 미국 주식 선물이 하락세를 보이면서 오늘 투자자들의 관심을 끌 수 있는 주식은 다음과 같다: 1. 월스트리트는 콘아그라 브랜즈(NYSE:CAG)가 분기 이익을 주당 60센트, 매출 28억 4천만 달러로 발표할 것으로 예상하고 있다. 이는 Benzinga Pro의 데이터에 따른 것으로, 콘아그라의 주식은 애프터 마켓 거래에서 0.2% 하락하여 $32.65에 거래되었다.

수요일 주목해야 할 주식: 나이키, 콘아그라 브랜즈, 램 웨스턴 및 2종목

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투자자들은 앞으로 몇 주 동안 주가와 섹터에 잠재적으로 영향을 미칠 수 있는 일련의 사건에 반응하면서 주식 시장에서 격동의 하루를 보냈다. S&amp;P 500과 나스닥 지수는 중동의 지정학적 긴장, 허리케인 헬렌의 여파, 진행 중인 항구 파업의 영향을 받았다.

화요일 주목받은 주식 5종목: 테슬라, 아마존, 나이키, 월마트 및 알리바바

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After-Hours Center

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나이키(NYSE:NKE)는 화요일 시장 마감 후 1분기 재무 결과를 발표했다. 이 발표 이후 주가는 시간외 거래에서 3% 이상 하락했다. 아래는 보고서 요약이다.

나이키의 주식은 엇갈린 1분기 실적과 CEO 교체로 시간외 거래에서 3% 이상 하락

Nike Inc

NIKE CL B ORD

Nike Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) shares are trading lower by 8% to $82.21 this week, going into the close of Friday&#8217;s session. Shares have been volatile this week after multiple firms cut their respective <a href="https://www.benzinga.com/quote/NKE/earnings">price targets</a> on the stock following a first-quarter revenue miss.
What Happened: While Nike managed to beat earnings expectations, reporting 70 cents per share versus the expected 52 cents, the company missed revenue projections, posting $11.59 billion in sales against estimates of $11.65 billion. 
The company also saw notable <a href="https://www.benzinga.com/news/earnings/24/10/41147332/nike-stock-is-tumbling-wednesday-whats-going-on">year-over-year declines</a> across key markets and business segments, sparking concern among investors and leading several analysts to lower their price targets.
The 10% year-over-year drop in total revenues was driven by weak sales in key regions. North America, Nike&#8217;s largest market, reported an 11% decline, while sales in Greater China fell 4%, Europe saw a 13% drop and Asia Pacific and Latin America experienced a 7% decline.
These declines reflect persistent challenges, including softer demand, heightened competition, and a slow recovery in consumer spending post-pandemic, particularly in China.
Read Also: <a href="https://www.benzinga.com/analyst-ratings/analyst-color/24/10/41144670/nike-stock-takes-hit-after-q1-earnings-analysts-expect-comeback-to-take-time-with-u">Nike Stock Takes Hit After Q1 Earnings: Analysts Expect Comeback To Take Time With &#8216;Uncertain Path&#8217;</a>
What Else: The announcement that Nike was withdrawing its full-year guidance further spooked investors. In the earnings call, CFO Matthew Friend noted that the company is lowering its revenue expectations for the year, citing slower traffic in Nike Digital and weaker retail sales trends. 
The company now anticipates second-quarter revenue to decline between 8% and 10%, with gross margins expected to fall versus the prior year.
Adding to investor uncertainty is the leadership transition happening at Nike. CEO John Donahoe is set to step down on October 14, with long-time Nike veteran Elliott Hill poised to take the reins. While Hill's return was framed as a positive by Friend, the market often reacts warily to leadership changes, especially amid challenging business conditions.
Read Also: <a href="https://www.benzinga.com/markets/asia/24/10/41190561/wall-street-rallies-small-caps-outperform-on-strong-jobs-report-chinese-stocks-soar-to-32-month-high">Wall Street Rallies, Small Caps Outperform On Strong Jobs Report, Chinese Stocks Soar To 32-Month Highs: What&#8217;s Driving Markets Friday?</a>
<h2 class="wp-block-heading">Is NKE A Good Stock To Buy?</h2>
An investor or trader's decision to buy or sell a stock is unique to their time horizon and risk tolerance. Many typical investors evaluate earnings growth and valuation on a particular stock before making a decision. 
For example, for Nike, you'll notice that earnings in its last quarter grew 34.62% <a href="https://www.benzinga.com/quote/NKE/earnings">source</a>. As an investor, you'll want to decide whether that's better or worse than what you'd like to see among stocks in your portfolio. 
On the valuation side, Nike's price to earnings ratio &#8211; a measure of how much an investor pays for the company's earnings &#8211; is compressed 14.89% in the current quarter when compared with last year. That places it below similar businesses Deckers Outdoor, Skechers USA, Birkenstock Holding in its sector. You'll need to decide whether that makes it more or less attractive based on how you think the company will perform over time.
There are many different valuation metrics that may help you make a decision. Find more on <a href="https://www.benzinga.com/quote/NKE">Nike's quote page</a>, or if you'd like a deeper dive in an advanced program, try <a href="https://pro.benzinga.com">Benzinga PRO</a> for free.
NKE has a 52-week high of $123.39 and a 52-week low of $70.75.

What's Going On With Nike Stock?

Nike (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/nke#NYSE">NKE</a>) shares fell after the Q1 report, which opened an opportunity for investors. The fall is due to numerous factors, including weaker-than-expected results, revoked guidance, and a CEO transition that is ultimately expected to turn the company around. The takeaway is that Nike faces headwinds and has a long road to recovery, but market support remains firm, and recovery is expected. The question is if now is the right time to buy or if the stock will make a deeper correction before the rebound begins.
The analysts are trimming targets but have yet to make any downgrades. The 19 MarketBeat tracks have the stock pegged at a Moderate Buy and trading near a floor in the low $70s. With this dynamic in play, the market will likely bottom soon and begin to rebuild the base. The critical drivers for the action going forward will be a recovery in wholesales and product innovation, the primary reasons for the company&#39;s weakness today. Nike&#39;s leaning into direct-to-consumer sales eroded wholesaler support, exacerbating market share losses related to innovation.&nbsp;
Nike did not make any significant product innovations for years until 2024, losing market share to start-ups like On Holdings (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/onon#NYSE">ONON</a>) and legacy shoemakers like Adidas (OTC: <a class="ticker" href="https://www.benzinga.com/stock/adddf#OTC">ADDDF</a>) and Deckers Outdoors (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/deck#NYSE">DECK</a>). On Holdings is growing at an industry-leading double-digit pace while Nike flounders in contraction. Even so, the new Nike pipeline depends on updates to existing Air technology, athlete partnerships to drive product changes, and streamlined production, which may not yield results quickly. The best estimates are for the changes to take effect in early 2026, more than eighteen months away.&nbsp;
<h2>Nike Had a Tough Quarter, But Not a Bad One</h2>
Nike had a tough time in Q1, but the business remains profitable, producing positive cash flow sufficient to sustain balance sheet quality and capital returns. The company reported $11.6 billion in net revenue, down 10.4% compared to last year, falling short of the consensus estimates but beating the bottom line. Revenue was impacted by weakness in Nike and Converse brands, DTC, and wholesales, with a contraction in the core footwear and apparel categories. Equipment is the single area of strength, up 34%, aiding bottom-line results.&nbsp;
The margin news is also mixed, with gross margin and selling, general, and administrative expenses (SG&amp;A) improving but offset by increased sales and tax expenses. The takeaway is that net income is down 28% year over year, and the diluted GAAP EPS is 26% but well above forecasts, reflecting operational improvements and quality. The net result is $0.70 in GAAP EPS, which is more than 3500 basis points above consensus, with margin quality expected to continue in the coming quarters.&nbsp;
The details that spooked the market are the retracted full-year guidance and delayed investor day conference, which brings an element of uncertainty to the outlook with the CEO change due soon. As it is, the company expects Q2 revenue to be down 8% to 10%, putting the H1 outlook in alignment with the prior forecast.&nbsp;
<h2>No Red Flags on Nike&#39;s Strong Balance Sheet: Capital Returns Can Run</h2>
As troubled as Nike is, the company produced a positive cash flow quarter and improved its balance sheet while sustaining dividends and share repurchases. The share repurchases topped $1 billion for the quarter, helping to reduce the average count by 2.7%, and will likely continue as the fiscal year progresses.&nbsp;
The dividend is also safe at roughly 50% of the quarterly earnings. However, the pace of annual increase will likely slow from double-digits into the low single-digits until growth is reinvigorated. Regarding the balance sheet, cash and assets are up compared to last year, and debt and equity are relatively flat, leaving the company in a net-cash position relative to its debt, with leverage low at 0.6x equity. Nike has work to do but is in a solid financial position, capable of making the necessary moves to achieve its goal.&nbsp;
<img alt="Nike NKE stock chart" class="aligncenter" src="https://www.marketbeat.com/logos/articles/med_20241002091343_chart-nke-1022024.png" style="height:423px; width:917px" />
The article &quot;<a href="https://www.marketbeat.com/originals/nikes-post-earnings-drop-presents-a-buying-opportunity/">Nike&#39;s Post-Earnings Drop Presents a Buying Opportunity</a>&quot; first appeared on MarketBeat.

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Nike's Post-Earnings Drop Presents a Buying Opportunity

This whale alert can help traders discover the next big trading opportunities.
Whales are entities with large sums of money and we track their transactions here at Benzinga on our options activity scanner.
Traders often look for circumstances when the market estimation of an option diverges away from its normal worth. Abnormal amounts of trading activity could push option prices to hyperbolic or underperforming levels. 
Below are some instances of options activity happening in the Consumer Discretionary sector: 
<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th>Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>TSLA</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>10/04/24</td>
<td>$245.00</td>
<td>$35.7K</td>
<td>6.6K</td>
<td>78.0K</td>
</tr>
<tr>
<td>NKE</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>10/04/24</td>
<td>$84.00</td>
<td>$967.0K</td>
<td>8.6K</td>
<td>7.6K</td>
</tr>
<tr>
<td>NIO</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>01/17/25</td>
<td>$7.50</td>
<td>$109.8K</td>
<td>76.6K</td>
<td>7.3K</td>
</tr>
<tr>
<td>BABA</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>10/11/24</td>
<td>$120.00</td>
<td>$37.0K</td>
<td>13.0K</td>
<td>6.6K</td>
</tr>
<tr>
<td>AMZN</td>
<td>PUT</td>
<td>TRADE</td>
<td>BULLISH</td>
<td>11/15/24</td>
<td>$170.00</td>
<td>$30.6K</td>
<td>10.1K</td>
<td>4.4K</td>
</tr>
<tr>
<td>CZR</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>10/18/24</td>
<td>$42.50</td>
<td>$42.1K</td>
<td>41</td>
<td>1.0K</td>
</tr>
<tr>
<td>LI</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>10/04/24</td>
<td>$28.50</td>
<td>$52.3K</td>
<td>1.7K</td>
<td>790</td>
</tr>
<tr>
<td>PDD</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>11/15/24</td>
<td>$160.00</td>
<td>$51.6K</td>
<td>4.5K</td>
<td>745</td>
</tr>
<tr>
<td>GM</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>09/19/25</td>
<td>$52.50</td>
<td>$26.2K</td>
<td>260</td>
<td>471</td>
</tr>
<tr>
<td>ULTA</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>10/11/24</td>
<td>$360.00</td>
<td>$81.3K</td>
<td>90</td>
<td>425</td>
</tr>
</tbody>
</table>

<h2>Explanation</h2>
These itemized elaborations have been created using the accompanying table. 
• For TSLA (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/TSLA#NASDAQ">TSLA</a>), we notice a call option sweep that happens to be bullish, expiring in 1 day(s) on October 4, 2024. This event was a transfer of 183 contract(s) at a $245.00 strike. This particular call needed to be split into 10 different trades to become filled. The total cost received by the writing party (or parties) was $35.7K, with a price of $196.0 per contract. There were 6640 open contracts at this strike prior to today, and today 78087 contract(s) were bought and sold. 
• Regarding NKE (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>), we observe a put option sweep with bearish sentiment. It expires in 1 day(s) on October 4, 2024. Parties traded 5662 contract(s) at a $84.00 strike. This particular put needed to be split into 26 different trades to become filled. The total cost received by the writing party (or parties) was $967.0K, with a price of $172.0 per contract. There were 8648 open contracts at this strike prior to today, and today 7607 contract(s) were bought and sold. 
• Regarding NIO (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NIO#NYSE">NIO</a>), we observe a call option sweep with bullish sentiment. It expires in 106 day(s) on January 17, 2025. Parties traded 915 contract(s) at a $7.50 strike. This particular call needed to be split into 8 different trades to become filled. The total cost received by the writing party (or parties) was $109.8K, with a price of $120.0 per contract. There were 76648 open contracts at this strike prior to today, and today 7322 contract(s) were bought and sold. 
• Regarding BABA (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BABA#NYSE">BABA</a>), we observe a call option sweep with bearish sentiment. It expires in 8 day(s) on October 11, 2024. Parties traded 186 contract(s) at a $120.00 strike. This particular call needed to be split into 11 different trades to become filled. The total cost received by the writing party (or parties) was $37.0K, with a price of $199.0 per contract. There were 13022 open contracts at this strike prior to today, and today 6639 contract(s) were bought and sold. 
• Regarding AMZN (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>), we observe a put option trade with bullish sentiment. It expires in 43 day(s) on November 15, 2024. Parties traded 75 contract(s) at a $170.00 strike. The total cost received by the writing party (or parties) was $30.6K, with a price of $409.0 per contract. There were 10120 open contracts at this strike prior to today, and today 4429 contract(s) were bought and sold. 
• For CZR (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CZR#NASDAQ">CZR</a>), we notice a put option sweep that happens to be bearish, expiring in 15 day(s) on October 18, 2024. This event was a transfer of 390 contract(s) at a $42.50 strike. This particular put needed to be split into 38 different trades to become filled. The total cost received by the writing party (or parties) was $42.1K, with a price of $108.0 per contract. There were 41 open contracts at this strike prior to today, and today 1003 contract(s) were bought and sold. 
• For LI (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/LI#NASDAQ">LI</a>), we notice a call option sweep that happens to be bullish, expiring in 1 day(s) on October 4, 2024. This event was a transfer of 582 contract(s) at a $28.50 strike. This particular call needed to be split into 3 different trades to become filled. The total cost received by the writing party (or parties) was $52.3K, with a price of $90.0 per contract. There were 1756 open contracts at this strike prior to today, and today 790 contract(s) were bought and sold. 
• Regarding PDD (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PDD#NASDAQ">PDD</a>), we observe a call option trade with bearish sentiment. It expires in 43 day(s) on November 15, 2024. Parties traded 60 contract(s) at a $160.00 strike. The total cost received by the writing party (or parties) was $51.6K, with a price of $860.0 per contract. There were 4541 open contracts at this strike prior to today, and today 745 contract(s) were bought and sold. 
• For GM (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GM#NYSE">GM</a>), we notice a call option sweep that happens to be bullish, expiring in 351 day(s) on September 19, 2025. This event was a transfer of 75 contract(s) at a $52.50 strike. This particular call needed to be split into 4 different trades to become filled. The total cost received by the writing party (or parties) was $26.2K, with a price of $350.0 per contract. There were 260 open contracts at this strike prior to today, and today 471 contract(s) were bought and sold. 
• For ULTA (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ULTA#NASDAQ">ULTA</a>), we notice a put option sweep that happens to be bearish, expiring in 8 day(s) on October 11, 2024. This event was a transfer of 332 contract(s) at a $360.00 strike. This particular put needed to be split into 49 different trades to become filled. The total cost received by the writing party (or parties) was $81.3K, with a price of $245.0 per contract. There were 90 open contracts at this strike prior to today, and today 425 contract(s) were bought and sold. 
Options Alert Terminology 
 - Call Contracts: The right to buy shares as indicated in the contract. 
 - Put Contracts: The right to sell shares as indicated in the contract. 
 - Expiration Date: When the contract expires. One must act on the contract by this date if one wants to use it. 
 - Premium/Option Price: The price of the contract. 
For more information, visit our <a href="https://pro.benzinga.com/blog/how-to-understand-option-alerts/">Guide to Understanding Options Alerts</a> or read <a href="https://www.benzinga.com/markets/options">more news on unusual options activity</a>. 
This article was generated by Benzinga's automated content engine and reviewed by an editor.

Options

Citigourp Global Markets 2% Protected Notes Linked To The Djia

ULTA

10 Consumer Discretionary Stocks Whale Activity In Today's Session

Nike Inc (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/nke#NYSE">NKE</a>) reported its fiscal first quarter results this week, topping earnings estimates but falling short on revenue, along with withdrawing guidance and postponing its investor day that was scheduled for November. The sneaker giant is in for a CEO change on October 14th.&nbsp;
<h3>Fiscal First Quarter Higlights</h3>
For the quarter that ended on August 31st, Nike reported revenue dropped about 10% YoY to $11.59 billion, which was short of LSEG&rsquo;s estimate of $11.65 billion. More precisely, direct to consumer sales shrinked 13% to $4.7 billion, and digital sales recorded an even sharper drop of 15%.&nbsp;Wholesale revenue also recorded a drop of 8% as it amounted to $6.4 billion.
In North America alone, Nike footwear sales dropped 14%, followed by a 10% drop in apparel sales. Converse also continues to drag Nike&rsquo;s result down with sales decreasing 15% to $501 million, but still topping StreetAccount&rsquo;s estimate of $493 million.
On the other hand, Nike earned a net income of $1.05 billion, or 70 cents per share, topping LSEG&rsquo;s estimate of&nbsp;52 cents. Gross margin grew by 1.2 percentage points&nbsp;to 45.4%,&nbsp;topping StreetAccount&rsquo;s estimate of 44.4%, but profits still dropped by almost 28%.
A change in direction or more precisely, going back to what made Nike into a powerhouse.
The revenue shortfall is owed to Nike fixing its product assortment and reworking its approach to innovation, which in a way built its brand from the ground up. The sneaker giant has admitted its mistake of focusing on direct sales channels like its website and stores and leaving its wholesalers like Foot Locker Inc (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/fl#NYSE">FL</a>). Foot Locker has been working hard to improve the customer experience and refresh its stores and its latest quarterly results showed these efforts are bearing fruit. But despite reporting first comparable sales growth in six months, Foot Locker still recorded a loss of $12 million. Foot Locker continues its turnaround efforts as it tries to stay relevant in an environment where brands like Nike are not as reliant on multi-brand retailers as they were in the past, but fortunately for Foot Locker, even Nike realized it cannot do it alone. With its latest quarter that ended on August 3rd, Foot Locker did show things are looking up as it restores its relationship with Nike, its biggest brand partner, with gross margin expanding for the first time in more than two years.
While Nike&rsquo;s DTC switch led to an initial boost in both sales and profits during the Covid-19 pandemic, it wasn&rsquo;t a good call for the post-Covid era when shoppers returned to physical stores. More importantly, by getting into the complexity of direct selling, Nike lost focus of its strength, innovation.&nbsp;Although the departing CEO, John Donahoe succeeded to grow annual sales by more than 31%, this growth came at a cost of churning out legacy franchises, not the groundbreaking styles that Nike build its global legacy on. The result after a short-term sales boost was that those franchises reported double digits drops which is also expected for fiscal 2025. Moreover, overall online sales for fiscal 2025 are expected to also drop in double-digits. The returning Nike veteran, Elliott Hill, is the right person to mend wholesale relationship and bring Nike back to its roots. Undoubtedly, recovery will take time and&nbsp;a stagnant sneaker market, along with&nbsp;an environment of cautious consumer spending will make it even harder&nbsp;for Hill to turn things around.
DISCLAIMER: This content is for informational purposes only. It is not intended as investing advice.
This article is from an unpaid external contributor. It does not represent Benzinga&#39;s reporting and has not been edited for content or accuracy.

General

Nike Gears Up To Get Back In Shape With A New Leader

Jim Cramer has urged companies to reduce prices to attract consumers amid ongoing inflation concerns. He emphasized the need for a &#8220;giant reset&#8221; in pricing strategies.
What Happened: Cramer pointed out that while price increases have slowed, many businesses are hesitant to lower them due to worries about gross margins. He believes this reluctance is misguided and that companies must recognize the necessity for price reductions, CNBC <a href="https://www.cnbc.com/2024/10/02/cramer-says-companies-must-lower-prices-time-for-a-giant-reset.html">reported</a> on Wednesday.
"Companies are so reluctant to take prices down because they don't want to hurt their treasured gross margins," he said.
"But I think it may be time for a giant reset."
He cited examples, such as liquor companies attributing declining sales to changing consumer preferences rather than high costs. Cramer also mentioned Nike Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>), which reported a mixed quarter, as an example of how inflation is affecting business.
See Also: <a href="https://www.benzinga.com/markets/cryptocurrency/24/10/41134194/odds-of-tim-walz-winning-the-vp-debate-drop-on-polymarket-as-bettors-favor-jd-vance-harris?itm_source=parsely-api" target="_blank" rel="noreferrer noopener">Odds Of Tim Walz Winning The VP Debate Drop On Polymarket As Bettors Favor JD Vance — Harris Maintains Lead Over Trump</a>
Cramer noted that consumers and Wall Street are favoring companies offering lower prices. He mentioned McDonald&#8217;s Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MCD#NYSE">MCD</a>) extending its $5 value meal and noted stock gains for Amazon.com Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>), Costco Wholesale Corp. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/COST#NASDAQ">COST</a>), and Walmart Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WMT#NYSE">WMT</a>) as evidence.
Cramer predicted that 2024 will be remembered as the year consumers rejected inflated prices, leading to significant consequences for companies that fail to adjust.
Why It Matters: The call for price reductions comes at a time when market sentiment remains cautious. Traders are in a <a href="https://www.benzinga.com/news/earnings/24/10/41161081/us-stocks-staring-at-another-weak-open-as-traders-await-key-jobs-report-sentiment-wavers-as-oil-ext">&#8220;wait-and-watch&#8221; mode</a>, anticipating key economic data, including non-farm payrolls. This cautious sentiment is compounded by geopolitical tensions and other economic factors.
Additionally, the S&amp;P 500 recently <a href="https://www.benzinga.com/markets/equities/24/09/41029448/s-p-500-hits-all-time-highs-nasdaq-100-tops-20k-ahead-of-key-economic-data-whats-driving-markets">reached record highs</a>, with the Nasdaq 100 surpassing the 20,000-point mark. Despite these gains, the market has shown sideways performance as investors digest positive stimulus news from China and await further economic data. 
Read Next: 
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</ul>
Image via Shutterstock
This story was generated using <a href="https://www.benzinga.com/author/benzinga-neuro">Benzinga Neuro</a> and edited by <a href="https://www.benzinga.com/topic/Pooja-Rajkumari" target="_blank" rel="noreferrer noopener">Pooja Rajkumari</a>

Analyst Color

COST

Jim Cramer Pushes For Strategic Price Cuts Among Companies Amid Inflation Worries: 'It May Be Time For A Giant Reset'

The CNN Money Fear and Greed index showed an improvement in the overall market sentiment, while the index remained in the &#8220;Greed&#8221; zone on Wednesday.
U.S. stocks settled slightly higher on Wednesday, amid increasing tensions in the Middle East.
NIKE, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) <a href="https://www.benzinga.com/news/earnings/24/10/41147332/nike-stock-is-tumbling-wednesday-whats-going-on">shares fell</a> around 7% on Wednesday after multiple firms cut their respective price targets on the stock following a first-quarter revenue miss.
On the economic data front, private businesses in the U.S. added 143,000 workers to their payrolls during the month of September compared to a revised 103,000 gain in August and higher than market estimates of 124,000, the ADP said.
Most sectors on the S&amp;P 500 closed on a negative note, with consumer discretionary, consumer staples, and communication services stocks recording the biggest losses on Wednesday. However, energy and information technology stocks bucked the overall market trend, closing the session higher.
The Dow Jones closed higher by around 40 points to 42,196.52 on Wednesday. The S&amp;P 500 rose 0.01% to 5,709.54, while the Nasdaq Composite gained 0.08% at 17,925.12 during Tuesday's session.
Investors are awaiting earnings results from Constellation Brands, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/STZ#NYSE">STZ</a>), and AngioDynamics, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ANGO#NASDAQ">ANGO</a>) today.
What is CNN Business Fear &amp; Greed Index?
At a current reading of 68.4, the index remained in the &#8220;Greed&#8221; zone on Wednesday, versus a prior reading of 67.8.
The Fear &amp; Greed Index is a measure of the current market sentiment. It is based on the premise that higher fear exerts pressure on stock prices, while higher greed has the opposite effect. The index is calculated based on seven equal-weighted indicators. The index ranges from 0 to 100, where 0 represents maximum fear and 100 signals maximum greediness.
Read Next: 
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<li><a href="https://www.benzinga.com/markets/24/10/41156151/wall-streets-most-accurate-analysts-give-their-take-on-3-consumer-stocks-delivering-high-dividend-yi">Wall Street&#8217;s Most Accurate Analysts Give Their Take On 3 Consumer Stocks Delivering High-Dividend Yields</a></li>
</ul>
Photo courtesy: Shutterstock

ANGO

S&P Settles Slightly Higher Despite Middle East Concerns: Fear Index Remains In 'Greed' Zone

Barclays analyst Adrienne Yih maintains Nike (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) with a Equal-Weight and lowers the price target from $84 to $81.

Price Target

Barclays Maintains Equal-Weight on Nike, Lowers Price Target to $81

TD Cowen analyst John Kernan maintains Nike (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) with a Hold and raises the price target from $71 to $78.

TD Cowen Maintains Hold on Nike, Raises Price Target to $78

WIIM

Nike shares are trading lower after multiple firms cut their respective price targets on the stock following a Q1 revenue miss.

Guggenheim analyst Robert Drbul maintains Nike (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) with a Buy and lowers the price target from $115 to $110.

Guggenheim Maintains Buy on Nike, Lowers Price Target to $110

Nike Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) shares are trading lower Wednesday on the heels of the company&#8217;s first-quarter <a href="https://www.benzinga.com/news/earnings/24/10/41129610/nike-q1-earnings-revenue-miss-eps-beat-teams-energized-amid-ceo-transition-a-comeback-at-this-scale">financial results</a>. Multiple analysts lowered price targets on the stock <a href="https://www.benzinga.com/news/earnings/24/10/41129610/nike-q1-earnings-revenue-miss-eps-beat-teams-energized-amid-ceo-transition-a-comeback-at-this-scale">following the print.</a>
What Happened: Nike missed revenue <a href="https://www.benzinga.com/calendars/earnings">estimates</a> of $11.65 billion, turning in first-quarter revenue of $11.59 billion, but the athletic footwear and apparel&nbsp;company&nbsp;beat on the bottom line, reporting first-quarter earnings of 70 cents per share versus estimates of 52 cents per share.
Total revenues were down 10% year-over-year as North America sales fell 11%, Greater China sales fell 4%, European sales fell 13% and Asia Pacific and Latin American sales fell 7%.&nbsp;Nike Direct revenues were down 13%, Nike Brand revenues were down 10% and Wholesale revenues were down 8%.
"NIKE's&nbsp;first quarter&nbsp;results largely met our expectations. A comeback at this scale takes time, but we see early wins — from momentum in key sports to accelerating our pace of newness and innovation," said&nbsp;Matthew Friend, executive vice president and CFO of Nike. "Our teams are energized as Elliott Hill returns to lead NIKE's next stage of growth."
Nike withdrew its full-year guidance and positioned its Investor Day amid the CEO transition. Hill, a longtime Nike veteran, is set to take over for exiting CEO&nbsp;John Donahoe&nbsp;on Oct. 14.&nbsp;
On the conference call following earnings, Friend said the company has tempered its revenue expectations for the full year, citing traffic trends on Nike Digital and retail sales trends, per <a href="https://www.cnbc.com/2024/10/01/nike-nke-earnings-q1-2025.html">CNBC</a>. Nike now expects second-quarter revenue to be down 8% to 10% and gross margin to fall versus last year.
"We continue to see indications of slight second-half improvement in revenue trends versus our first half. As we plan to introduce and scale newness and innovation across the marketplace, we now expect gross margins to decline versus the prior year,&#8221; Friend said on the call.
Don&#8217;t Miss: <a href="https://www.benzinga.com/news/24/10/41141444/tesla-stock-plunges-3-despite-q3-deliveries-exceeding-consensus-and-growing-year-over-year">Tesla Stock Plunges 3% Despite Q3 Deliveries Exceeding Consensus And Growing Year-Over-Year</a>
Following the company&#8217;s quarterly results, multiple analysts adjusted price targets on the stock.
<ul>
<li>BofA Securities analyst Lorraine Hutchinson maintained Nike with a <a href="https://www.benzinga.com/analyst-stock-ratings">Buy</a> and lowered the price target from&nbsp;$104&nbsp;to&nbsp;$100.</li>
</ul>
<ul>
<li>Truist Securities analyst Joseph Civello maintained Nike with a Hold and lowered the price target from&nbsp;$85&nbsp;to&nbsp;$83.</li>
</ul>
<ul>
<li>UBS analyst Jay Sole maintained Nike with a Neutral and raised the price target from&nbsp;$78&nbsp;to&nbsp;$82.</li>
</ul>
<ul>
<li>Evercore ISI Group analyst Michael Binetti maintained Nike with an Outperform and lowered the price target from&nbsp;$110&nbsp;to&nbsp;$105.</li>
</ul>
<ul>
<li>RBC Capital analyst Piral Dadhania maintains Nike with a Sector Perform and lowered the price target from&nbsp;$85&nbsp;to&nbsp;$82.</li>
</ul>
NKE Price Action:&nbsp;<a href="http://benzinga.com/quote/nke" target="_blank" rel="noreferrer noopener">Nike shares&nbsp;</a>were down 6.48% at $83.35 at the time of publication Wednesday, according to&nbsp;<a href="http://pro.benzinga.com/" target="_blank" rel="noreferrer noopener">Benzinga Pro</a>.
Photo: Shutterstock.

Nike Stock Is Tumbling Wednesday: What's Going On?

Deutsche Bank analyst Krisztina Katai maintains Nike (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) with a Buy and lowers the price target from $95 to $92.

Deutsche Bank Maintains Buy on Nike, Lowers Price Target to $92

JP Morgan analyst Matthew Boss maintains Nike (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) with a Neutral and lowers the price target from $80 to $77.

JP Morgan Maintains Neutral on Nike, Lowers Price Target to $77

U.S. stocks traded higher midway through trading, with the Dow Jones index gaining around 100 points on Wednesday.
The Dow traded up 0.24% to 42,256.16 while the NASDAQ rose 0.27% to 17,958.08. The S&amp;P 500 also rose, gaining, 0.16% to 5,717.63.
Leading and Lagging Sectors Information technology shares jumped by 0.9% on Wednesday.
In trading on Wednesday, real estate shares dipped by 0.9%.
Top Headline
NIKE, Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) reported mixed first-quarter results on Tuesday.
The company reported first-quarter revenue of $11.59 billion, missing analyst estimates of $11.65 billion. The athletic footwear and apparel company reported first-quarter earnings of 70 cents per share, beating analyst estimates of 52 cents per share.
Equities Trading UP &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
<ul>
<li>Joby Aviation, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/JOBY#NYSE">JOBY</a>) shares shot up 20% to $5.74 after the company announced that Toyota will invest an additional $500 million to support the certification and commercial production of the electric air taxi.</li>
<li>Shares of Great Lakes Dredge &amp; Dock Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GLDD#NASDAQ">GLDD</a>) got a boost, surging 10% to $11.77 after the company announced the receipt of several dredging awards totaling $342.3 million.</li>
<li>MMTec, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MTC#NASDAQ">MTC</a>) shares were also up, gaining 38% to $0.6480. Shares of US-listed Chinese stocks traded higher on continued strength following recent stimulus measures and the start of the National Day Golden Week.</li>
</ul>
Equities Trading DOWN
<ul>
<li>Humana Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUM#NYSE">HUM</a>) shares dropped 18% to $230.39 after the company provided update on decline in Stars performance for 2025 and how it will impact quality bonus payments in 2026.</li>
<li>Shares of Eagle Pharmaceuticals, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/EGRX#NASDAQ">EGRX</a>) were down 36% to $2.28 after the company announced it will be delisted from the Nasdaq.</li>
<li>Aditxt Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ADTX#NASDAQ">ADTX</a>) was down, falling 31% to $3.05. Aditxt recently announced a 1-for-40 reverse stock split.</li>
</ul>
Commodities In commodity news, oil traded up 0.6% to $70.22 while gold traded down 0.8% at $2,669.60.
Silver traded up 1% to $32.03 on Wednesday, while copper rose 1% to $4.6350.
Euro zone
European shares were mostly lower today. The eurozone's STOXX 600 fell 0.01%, Germany's DAX fell 0.38% and France's CAC 40 fell 0.09%. Spain's IBEX 35 Index fell 0.65%, while London's FTSE 100 gained 0.14%.
The unemployment rate in the Eurozone came in unchanged from the previous month at 6.4% in August.
Asia Pacific Markets
Asian markets closed mixed on Wednesday, with Japan's Nikkei 225 dipping 2.18% and Hong Kong's Hang Seng Index jumping 6.20%.
Economics
<ul>
<li>Private businesses in the U.S. added 143,000 workers to their payrolls during the month of September compared to a revised 103,000 gain in August and higher than market estimates of 124,000, the ADP said.</li>
<li>The EIA said crude oil inventories in the U.S. climbed by 3.889 million barrels for the week ended Sept. 27, versus market estimates of a 1.3 million decline.</li>
</ul>
Now Read This: 
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<li><a href="https://www.benzinga.com/news/24/10/41141190/nike-to-100-here-are-10-top-analyst-forecasts-for-wednesday">Nike To $100? Here Are 10 Top Analyst Forecasts For Wednesday</a></li>
</ul>

Eurozone

Commodities

Intraday Update

ADTX

EGRX

GLDD

JOBY

Dow Gains 100 Points; Joby Aviation Shares Spike Higher

Nike Inc's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) <a href="https://www.benzinga.com/news/earnings/24/10/41129610/nike-q1-earnings-revenue-miss-eps-beat-teams-energized-amid-ceo-transition-a-comeback-at-this-scale">first-quarter financial results </a>showed that a turnaround by incoming CEO Elliot Hill could take longer than expected and come with increasing challenges, according to analysts.
The Nike Analysts: 
<ul>
<li>RBC Capital analyst Piral Dadhania maintained a Sector Perform rating and lowered the price target from $85 to $82.</li>
<li>Truist analyst Joseph Civello maintained a Hold rating and lowered the price target from $85 to $83.</li>
<li>Morgan Stanley analyst Alex Straton maintained an Equal-Weight rating with a price target of $82.</li>
<li>Stifel analyst Jim Duffy maintained a Hold rating with a price target of $79.</li>
<li>Oppenheimer analyst Brian Nagel maintained an Outperform rating with a price target of $120.</li>
</ul>
Read Also: <a href="https://www.benzinga.com/analyst-ratings/price-target/24/09/41105723/nike-q1-earnings-preview-china-north-america-in-focus-analyst-says-not-much-to-get-e">Nike Q1 Earnings Preview: China, North America In Focus, Analyst Says &#8216;Not Much To Get Excited About Yet&#8217; With CEO Change</a>
RBC Capital: With a new CEO at the helm, Dadhania said Nike's "product pivot will take time" in a new investor note.
The analyst lowered revenue and earnings per share estimates with soft traffic and unit sales reported in the first quarter.
"The market likely looks through some of the near term earnings headwinds, with focus on the new CEO strategy, improving product offer and Performance focus," Dadhania said.
Nike's new products are performing well and an acceleration is expected in the Running category, the analyst added.
Truist: New CEO Elliot Hill taking over could present a "long/uncertain path" for Nike, Civello cautioned in a new investor note.
"With another miss vs. depressed expectations, Nike's visibility into its own business appears lower than we previously anticipated, which adds an incremental layer of difficulty to an already-tough task for incoming CEO Elliot Hill," Civello said.
The analyst said the new CEO change could push out optimistic expectations for a turnaround by Spring 2026 that bulls had been expecting.
Competition from On Holding (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ONON#NYSE">ONON</a>) and Deckers Outdoor (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DECK#NYSE">DECK</a>), which owns HOKA could continue to hurt Nike, the analyst cautioned.
Civello said optimistic expectations that Hill can improve Nike's wholesale business will prove tougher as Nike's brand continues to "fade faster" and Nike's leverage with retail partners has shrunk.
Nike holds a dominant share position. However, the marketplace is &#8220;a lot more competitive than it was during Mr. Hill's prior tenure with Nike,&#8221; Civello adds. It remains to be seen if Civello can be &#8220;as effective given these new dynamics."
Morgan Stanley: First quarter earnings from Nike provided more for the bears than for the bulls, Straton said.
A worse-than-expected Q2 outlook and withdrawn fiscal-year guide overshadowed the headline Q1 beat, Straton said.
Weaker demand, rising inventory levels and risks of more promotional activity could give bears more to lean on, the analyst added.
"The stock likely proves range-bound while outstanding debates linger."
With Nike postponing its Investor Day and a new CEO coming into the mix, Straton said the company's strategy is "still not entirely clear."
Stifel: Declines in North America, EMEA and digital segments show Nike's market share losses, Duffy said.
"We agree with management comments that ‘a comeback of this scale takes time,'" Duffy said.
The analyst said recent stock activity shows that investors may have been betting on more of a near-term comeback for Nike.
"With a new CEO assuming the role in two weeks, we expect a return to growth sufficient to justify the high-twenties forward P/E multiple unlikely until 1HCY26 at the earliest."
Duffy said Nike remains the number one athletic brand and has a history of innovation and scale advantages.
"Lofty market share, increasingly credible competition, and recent footwear share losses, however, are resulting in revenue declines and margin pressure."
Oppenheimer: New product innovations were a key highlight for Nike in the quarter, Nagel said.
The analyst said Nike's new product innovations saw double-digit revenue growth in the quarter.
"Senior leadership remains optimistic around the product pipeline in running footwear and apparel, and announced plans for new running franchises priced below $100, allowing the brand to be more accessible to lower price-point consumers," Nagel said.
Nagel said Nike withdrawing fiscal 2025 guidance is likely done with the intention of clearing the deck for the new CEO as the company works on a "more aggressive turnaround effort."
Price Action: Nike stock is down 5.73% to $84.05 on Wednesday versus a 52-week trading range of $70.75 to $123.39. Nike stock is down 23% year-to-date in 2024.
Read Next: 
<ul>
<li><a href="https://www.benzinga.com/news/24/09/40957353/nikes-new-ceo-elliott-hill-to-focus-on-repairing-retailer-relations">Nike&#8217;s New CEO Elliott Hill To Focus On Repairing Retailer Relations</a></li>
</ul>
Image: Shutterstock

Reiteration

Nike Stock Takes Hit After Q1 Earnings: Analysts Expect Comeback To Take Time With 'Uncertain Path'

Telsey Advisory Group analyst Cristina Fernandez maintains Nike (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) with a Outperform and lowers the price target from $100 to $96.

Telsey Advisory Group Maintains Outperform on Nike, Lowers Price Target to $96

RBC Capital analyst Piral Dadhania maintains Nike (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) with a Sector Perform and lowers the price target from $85 to $82.

RBC Capital Maintains Sector Perform on Nike, Lowers Price Target to $82

Evercore ISI Group analyst Michael Binetti maintains Nike (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) with a Outperform and lowers the price target from $110 to $105.

Evercore ISI Group Maintains Outperform on Nike, Lowers Price Target to $105

Macro Economic Events

Macro Notification

Market Summary

Economics

Benzinga Market Summary: Oil Continues Higher Amid Israel-Iran Tensions, Safe Haven Assets Including Gold And The Dollar Rise, Nike Falls On Revenue Miss, Tesla Falls On Delivery And Production Figures

UBS analyst Jay Sole maintains Nike (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NKE#NYSE">NKE</a>) with a Neutral and raises the price target from $78 to $82.

UBS Maintains Neutral on Nike, Raises Price Target to $82

The S&P 500 has been practically asleep, but I'm looking for volatility to pick up in a big way - starting with everyone's favorite retail stocks.

Today Was Quiet… But Trading's About To Get Good

Nike: A Turnaround Won't Happen Overnight, It's A Show-Me Story

Top 50 High Quality Dividend Stocks - September 2024 Results

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Nike Stock: Investors Need Proof That New CEO Can Turn Things Around

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Nike Stock (NKE): Investors Need Proof That New CEO Can Turn Things Around

Nike Earnings Summary: Did The CFO 'Kitchen Sink' The Quarter For Elliott Hill?

Lululemon Is A Quality Business In A Weak Environment - It Is Just Not The Time To Buy

Time To Dial Back On Deckers

Buy 2 October Dogs Of The Dow And Watch 5 More

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CMCSA

CSCO

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FAST

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GRMN

INTC

JKHY

KLAC

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LRCX

LSTR

LULU

MKTX

MPWR

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Press Releases

NIKE 72 HOUR DEADLINE ALERT: Former Louisiana Attorney General and Kahn Swick & Foti, LLC Remind Investors With Losses in Excess of $100,000 of Deadline in Class Action Lawsuit Against NIKE, Inc. - NKE

Legal

Bragar Eagel & Squire, P.C. Reminds Investors That Class Action Lawsuits Have Been Filed Against NIKE, FutureFuel, SeaStar, and Bolt and Encourages Investors to Contact the Firm

SHAREHOLDER ALERT: Pomerantz Law Firm Announces the Filing of a Class Action Against Nike, Inc. - NKE

Class Action Filed Against NIKE, Inc. (NKE) Seeking Recovery for Investors - Contact The Gross Law Firm

NKE Investors Have Opportunity to Join NIKE, Inc. Securities Fraud Investigation with the Schall Law Firm

DEADLINE ALERT for PATH and NKE: The Law Offices of Frank R. Cruz Reminds Investors of Class Actions on Behalf of Shareholders

Lost Money on NIKE, Inc.(NKE)? Join Class Action Suit Seeking Recovery – Contact Levi & Korsinsky

NIKE, Inc. Announces First Quarter Fiscal 2025 Earnings and Conference Call

NIKE, Inc. Board of Directors Announces Long-Time Nike Veteran Elliott Hill to Return as President and Chief Executive Officer John Donahoe to Retire from Nike

Comments

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