Bulls vs Bears
Click to unlock major analysts' bullish and bearish positions by joining Benzinga Edge.

Market sentiment signals for Sally Beauty Holdings (SBH): analyst consensus, short interest, options flow and insider activity.
Analyst Consensus
Hold
8 analysts
Options Flow (P/C)
0.12
More calls — Bullish
Avg Consensus PT
$16
-7.6%
Highest Price Target
$20
+18.2%
Lowest Price Target
$11
-37.9%
Short Interest
29.9%
Declining — Bullish
Insider Activity (30d)
—
Short Interest — % of Float
| Date | Firm | Analyst & Accuracy | Upside / Downside | PT Change | Action | Rating |
|---|---|---|---|---|---|---|
| Aug 4, 2026 | TD Cowen | Oliver Chen— | +12.3% | $17 → $19 | Maintained | Buy |
| May 12, 2026 | TD Cowen | Oliver Chen— | +0.5% | $20 → $17 | Maintained | Buy |