Bulls vs Bears
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Market sentiment signals for Marriott Vacations (VAC): analyst consensus, short interest, options flow and insider activity.
Analyst Consensus
Buy
14 analysts
Options Flow (P/C)
0.03
More calls — Bullish
Avg Consensus PT
$99
-6.5%
Highest Price Target
$140
+32.9%
Lowest Price Target
$52
-50.6%
Short Interest
9.1%
Rising — Bearish
Insider Activity (30d)
—
Short Interest — % of Float
| Date | Firm | Analyst & Accuracy | Upside / Downside | PT Change | Action | Rating |
|---|---|---|---|---|---|---|
| Oct 8, 2026 | JP Morgan | Daniel Politzer— | +18.7% | $125 | Initiate | Overweight |
| Sep 10, 2026 | Truist Securities | Patrick Scholes— | +27.2% | $97 → $134 | Maintained | Buy |