에 대한 최신 뉴스 Yum Brands (NYSE:YUM) 주식

Yum Brands

Yum Brands is a US-based restaurant operator featuring a portfolio of four brands: KFC (29,900 global units at year-end 2023), Pizza Hut (19,866 units), Taco Bell (8,564 units), and The Habit Burger Grill (381 units). With $64 billion in 2023 systemwide sales, the firm is the second-largest restaurant company in the world behind McDonald's ($130 billion), ahead of Restaurant Brands International ($43 billion) and Starbucks ($29 billion). Yum is 98% franchised, with the largest franchisee, wide-moat Yum China, spun out in 2016, after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity. Yum is the newest evolution of Tricon, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.

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KFC, 피자 헛 및 타코 벨 등의 모회사인 얌! 브랜즈(NYSE:YUM)의 주가가 상승 반전 신호인 강세 기술 지표인 골든 크로스(Golden Cross)에 근접하고 있다. 최근 한 달 동안 주가가 3.9% 하락했지만, 최근 업그레이드와 성장 이니셔티브로 인해 주가에 새로운 모멘텀이 생길 수 있다.

얌! 브랜즈의 주가 차트, 투자자들이 상승 신호를 기다리는 가운데 골든 크로스에 근접

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밈 암호화폐인 도지코인(CRYPTO: DOGE)은 지난 한 주 동안 80% 이상 상승하며 52주 신고가를 경신하는 등 가격과 가치가 급등하고 있다.
최근의 가치 상승으로 도지코인은 일부 유명 글로벌 기업의 가치를 넘어섰다.

급등한 도지코인: 포드, 아디다스, 룰루레몬, 로블록스 등 15개 기업보다 시가총액 높아

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CNN 머니 공포와 탐욕 지수(Money Fear and Greed index)는 전체 시장 심리가 개선되었음을 보여주지만, 이 지수는 화요일에 여전히 &#34;공포&#34; 구역에 머물렀다.

선거 결과 발표를 앞두고 다우존스와 나스닥이 1% 이상 상승: 탐욕 지수는 여전히 &#39;공포&#39; 지역

Yum Brands Inc

Yuma Energy Inc

Yum China Holdings Inc

YUMY CANDY CO INC by The Yumy Candy Company Inc.

The Yumy Candy Co Inc

Yummies Inc

YUMMY

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Top Wall Street analysts changed their outlook on these top names. For a complete view of all analyst rating changes, including upgrades, downgrades and initiations, please see our <a href="https://www.benzinga.com/analyst-stock-ratings">analyst ratings page</a>.
<ul>
<li>Morgan Stanley analyst John Glass downgraded the rating for Yum! Brands, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) from Overweight to Equal-Weight and lowered the price target from $158 to $140. Yum Brands shares closed at $125.32 on Friday. <a href="https://www.benzinga.com/quote/YUM/analyst-ratings">See </a><a href="https://www.benzinga.com/quote/AFRM/analyst-ratings">how other analysts view this stock</a>.</li>
<li>Jefferies analyst Kyle Mcnealy downgraded Apple Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>) from Hold to Underperform and lowered the price target from $211.84 to $200.75. Apple shares closed at $229.98 on Friday. <a href="https://www.benzinga.com/quote/AAPL/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Morgan Stanley analyst Alex Straton downgraded Ross Stores, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ROST#NASDAQ">ROST</a>) from Overweight to Equal-Weight and cut the price target from $164 to $140. Ross Stores shares closed at $149.15 on Friday. <a href="https://www.benzinga.com/quote/ROST/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Barclays analyst Benjamin Theurer downgraded the rating for Bunge Global SA (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BG#NYSE">BG</a>) from Overweight to Equal-Weight and lowered the price target from $115 to $95. Bunge Global shares closed at $79.54 on Friday. <a href="https://www.benzinga.com/quote/BG/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Barclays analyst Benjamin Theurer downgraded CF Industries Holdings, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CF#NYSE">CF</a>) from Overweight to Equal-Weight but raised the price target from $96 to $100. CF Industries shares closed at $97.01 on Friday. <a href="https://www.benzinga.com/quote/CF/analyst-ratings">See how other analysts view this stock.</a></li>
</ul>
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AAPL

ROST

This Apple Analyst Turns Bearish; Here Are Top 5 Downgrades For Tuesday

Morgan Stanley analyst John Glass downgrades Yum Brands (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) from Overweight to Equal-Weight and lowers the price target from $158 to $140.

Price Target

Morgan Stanley Downgrades Yum Brands to Equal-Weight, Lowers Price Target to $140

Mezvinsky Will Succeed Sabir Sami
Yum! Brands, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) today announced the promotion of Scott Mezvinsky, 49, to KFC Division Chief Executive Officer, reporting to Yum! Brands Chief Executive Officer David Gibbs, effective March 1, 2025. Mezvinsky, a 20-year veteran of the Company who currently serves as President of Taco Bell North America and International, will succeed Sabir Sami, who is stepping down as KFC CEO at the end of February 2025. Mezvinsky will assume global responsibility for driving the brand strategy and performance of KFC.

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Scott Mezvinsky Promoted To KFC Division CEO, Effective March 1, 2025; Mezvinsky Will Succeed Sabir Sami

Top Wall Street analysts changed their outlook on these top names. For a complete view of all analyst rating changes, including upgrades, downgrades and initiations, please see our <a href="https://www.benzinga.com/analyst-stock-ratings">analyst ratings page</a>.
<ul>
<li>Baird analyst Jon Vruwink downgraded Q2 Holdings, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/QTWO#NYSE">QTWO</a>) from Outperform to Neutral but raised the price target from $89 to $99. Q2 Holdings shares closed at $99.84 on Wednesday. <a href="https://www.benzinga.com/quote/QTWO/analyst-ratings">See how other analysts view this stock.</a></li>
<li>Citigroup analyst Jon Tower downgraded the rating for Yum! Brands, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) from Buy to Neutral and lowered the price target from $153 to $141. Yum Brands shares closed at $127.74 on Wednesday. <a href="https://www.benzinga.com/quote/YUM/analyst-ratings">See how other analysts view this stock.</a></li>
<li>Wells Fargo analyst Ike Boruchow downgraded the rating for Ross Stores, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ROST#NASDAQ">ROST</a>) from Overweight to Equal-Weight and maintained the price target of $165. Ross Stores shares closed at $154.63 on Wednesday. <a href="https://www.benzinga.com/quote/ROST/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Barclays analyst Manav Patnaik downgraded Verisk Analytics, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/VRSK#NASDAQ">VRSK</a>) from Overweight to Equal-Weight and maintained the price target of $310. Verisk Analytics shares closed at $280.42 on Wednesday. <a href="https://www.benzinga.com/quote/VRSK/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>JP Morgan analyst Bill Peterson downgraded the rating for Joby Aviation, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/JOBY#NYSE">JOBY</a>) from Neutral to Underweight but raised the price target from $5 to $6. Joby Aviation shares closed at $9.49 on Wednesday. <a href="https://www.benzinga.com/quote/JOBY/analyst-ratings">See how other analysts view this stock.</a></li>
</ul>
Considering buying YUM stock? Here&#8217;s what analysts think: 
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JOBY

QTWO

VRSK

This Yum! Brands Analyst Is No Longer Bullish; Here Are Top 5 Downgrades For Friday

Citigroup analyst Jon Tower downgrades Yum Brands (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) from Buy to Neutral and lowers the price target from $153 to $141.

Citigroup Downgrades Yum Brands to Neutral, Lowers Price Target to $141

Yum! Brands Terminates Franchise Agreements With Franchisee IS Gida A.S., The Owner And Operator Of All KFC And Pizza Hut Restaurants In Turkey After Failure To Meet Its Standards - Filing

Yum! Brands, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) shares remained relatively flat in premarket trading on Wednesday following the company&#8217;s announcement that it has <a target="_blank" href="https://www.yum.com/wps/portal/yumbrands/Yumbrands/news/!ut/p/z1/jY9BC4JAFIR_SwevvmeiLt1ECFPJ9iDaXkJjWw11RTf9-0l1EUp6t3l8M8MAgwxYm4-VyFUl27ye9ZnZF0LDrY8xHkniWUi3RniI9o6BiQHpC8Af5yKwf_wrAFuPT4EtK2IS20g9z_QD6pjkZH-AlYwAmKhl8Z7rtoVJBLCe33jPe_3Rz-9SqW7YaajhNE26kFLUXL_KRsNvllIOCrIlCV2TZHi36jFyN0_Y713h/?urile=wcm:oid:b558d1e1-636f-4ce4-9c1a-d8cd0fd1e663" rel="noreferrer noopener">terminated</a> its franchise agreements with IS Gida A.S., the franchisee responsible for operating KFC and Pizza Hut <a target="_blank" href="https://www.benzinga.com/premarket" rel="noreferrer noopener">restaurants in Turkey.</a>
IS Gida, a subsidiary of IS Holding A.S., failed to meet Yum! Brands&#8217; operational standards, leading to the termination of 283 KFC and 254 Pizza Hut locations in Turkey.
Yum! Brands emphasized its commitment to high-quality customer experiences and stated that it had engaged with IS Gida for several months in an attempt to resolve key issues before reaching this decision.
The closure of these restaurants is expected to be temporary, as Yum! Brands is working to reopen as many as possible in the future.
The company also confirmed that it is taking legal action related to the terminated agreements.
Also Read: <a target="_blank" href="https://www.benzinga.com/general/restaurants/25/01/42776258/yum-brands-nears-golden-cross-as-investors-look-for-bullish-signs" rel="noreferrer noopener">Yum! Brands Nears Golden Cross As Investors Look For Bullish Signs</a>
Despite the impact of the closures, Yum! Brands assured investors that the loss of royalties from these locations would not significantly affect its core operating profit in 2025 and beyond.
In a separate development, Yum! Brands successfully reacquired the master franchise rights for KFC and Pizza Hut in Germany in December 2024, taking back control of the market after IS Gida had held those rights for the previous two years.
The company expects to incur a pre-tax special charge of approximately $60 million in the fourth quarter of 2024 due to costs related to both the German acquisition and the termination of the Turkey franchise agreements.
Price Action: YUM is up 0.68% at $129.43 premarket at last check Wednesday.
Photo by Tony Papageorge via Shutterstock.
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Franchise Fallout: Yum! Terminates Turkey Deal Over Standards Issues, Expects Pre-Tax Special Charge

The IS Gida termination affects 283 KFC restaurants and 254 Pizza Hut restaurants in Turkey, and Yum! Brands expects the restaurants to close at least temporarily. Yum! Brands also re-acquired the master franchise rights in Germany for KFC and Pizza Hut from the owner of IS Holding in December 2024. There is no impact in Germany from the termination in Turkey.
Due to issues specific to this franchisee and market, the recent sales in the Turkey restaurants were significantly below the global average sales per restaurant for each brand. 
 As a result, the loss of royalties from the store closures will have no material impact to Yum!'s core operating profit in 2025 and beyond. The Turkey closures will be reflected as a reduction in Yum!'s reported unit counts at the end of the first quarter of 2025. 
Aside from this one-time change in unit count, Yum! remains confident in its global unit growth trajectory and expects no impact from this termination on other markets.

Yum! Brands Anticipates Pre-tax Special Charge Of $60M In Q4 Of 2024 Consisting Primarily Of Transaction Costs On German Franchise Acquisition And Termination-Related Costs On Turkey Business

Barclays analyst Jeffrey A. Bernstein has outlined top themes to watch out for in the U.S. restaurants in 2025.
The restaurant industry, according to the analyst, is experiencing mixed results as it navigates a volatile environment heading into the third quarter of 2024.
A recent preview highlighted that many companies have struggled to meet expectations regarding same-store sales and earnings per share, noted the analyst.
Despite these challenges, most have shared optimistic outlooks on recent sales trends.
As 2024 progresses, the key focus remains the consumer outlook, which has been unpredictable. On a positive note, unemployment rates remain near record lows, and wages continue to rise, contributing to a healthy increase in real disposable income, the analyst added.
Inflation has also eased, allowing the Federal Reserve to slow down its rate changes, said the analyst.
However, the analyst warned that the cost of living, including high rent and basic expenses, continues to pressure consumers.
Consumer confidence has remained lower than pre-pandemic levels, and many restaurants are working to improve traffic by offering greater value in response to inflation concerns.
Commodity inflation, excluding coffee, has shown signs of normalization and December 2024 saw a year-on-year increase of around 16%, mainly driven by coffee prices, asserted the analyst.
Restaurants are expecting mid-single-digit inflation in 2025, assuming current prices hold and the industry is hoping for a more stable cost environment that can support margins amidst uncertain sales projections, added the analyst.
The analyst expressed concern about labor costs and said while wage inflation has slowed from the peaks seen during 2021 and 2022, December 2024 saw a year-on-year wage increase of 10.3%.
In menu pricing, restaurants are easing the aggressive price hikes seen in recent years and overall, the industry is moving towards smaller price increases as commodity and labor inflation stabilizes, said the analyst.
The analyst upgraded both Shake Shack Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SHAK#NYSE">SHAK</a>) and Dutch Bros Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BROS#NYSE">BROS</a>) to Overweight from Equal Weight.
The analyst downgraded Bloomin&#8217; Brands Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/BLMN#NASDAQ">BLMN</a>) and Dine Brands Global Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIN#NYSE">DIN</a>) to Equal Weight from Overweight.
Photo via Shutterstock.

Analyst Color

BJRI

BLMN

BROS

CAKE

JACK

SBUX

SHAK

TXRH

WING

Easing Inflation Brings Hope To Restaurants In 2025 But Uncertainty Lingers: Analyst Upgrades Shake Shack And Dutch Bros

Oppenheimer analyst Brian Bittner maintains Yum Brands (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) with a Outperform and raises the price target from $154 to $160.

Oppenheimer Maintains Outperform on Yum Brands, Raises Price Target to $160

Yum! Brands Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>), the parent company of <a href="https://www.benzinga.com/general/restaurants">KFC, Pizza Hut and Taco Bell</a>, is nearing a potential <a href="https://www.benzinga.com/topic/golden-cross">Golden Cross</a>, a bullish technical indicator that could signal a turnaround for the stock.
While the stock is down 3.9% in the past month, recent upgrades and growth initiatives could bring renewed momentum to the stock.
<figure class="wp-block-image size-full"><a href="https://bzresearch.myclickfunnels.com/benzinga-pro-content-webinar-registration/?utm_source=BZprocontent010225&amp;t=be2bearmibe3na1"><img loading="lazy" decoding="async" width="629" height="492" src="https://editorial-assets.benzinga.com/wp-content/uploads/2025/01/02083745/Screenshot-2025-01-02-at-5.51.03-PM.png" alt="" class="wp-image-715166" srcset="https://editorial-assets.benzinga.com/wp-content/uploads/2025/01/02083745/Screenshot-2025-01-02-at-5.51.03-PM.png 629w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/01/02083745/Screenshot-2025-01-02-at-5.51.03-PM-300x235.png 300w" sizes="(max-width: 629px) 100vw, 629px" /></a></figure>
<a href="https://bzresearch.myclickfunnels.com/benzinga-pro-content-webinar-registration/?utm_source=BZprocontent010225&amp;t=be2bearmibe3na1">Chart created using Benzinga Pro</a>
<h2 class="wp-block-heading">YUM Stock Chart Has Mixed Signals, As Golden Cross Looms</h2>
At $134.16, YUM stock sits just below key moving averages, creating a mixed technical picture:
<ul>
<li>Eight-day SMA: A bullish signal at $133.81, indicating slight upward momentum.</li>
<li>20-day, 50-day and 200-day SMAs: All hovering above the current price, signaling bearish conditions.</li>
<li>MACD: At a negative 0.55, it reinforces a bearish sentiment.</li>
<li>RSI: A neutral 46.54 suggests neither overbought nor oversold conditions.</li>
</ul>
However, the eight-day SMA edging above the price hints at brewing buying pressure, while a looming Golden Cross—where the 50-day SMA crosses above the 200-day SMA—could ignite bullish enthusiasm.
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<h2 class="wp-block-heading">YUM Stock Investors: What To Watch</h2>
For YUM stock investors, the potential Golden Cross could serve as a signal to ride Yum's recovery wave, particularly with Argus projecting long-term earnings growth of 10%. If momentum continues, YUM stock might finally break past its resistance levels and begin its climb toward the $155 target.
While bears remain skeptical, citing mixed short-term signals, Yum's blend of technical potential and fundamental optimism is worth watching. 
Will the Golden Cross be the catalyst Yum needs? Investors might not have to wait much longer to find out.
Read Next: 
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</ul>
Photo: Shutterstock

Yum! Brands Nears Golden Cross As Investors Look For Bullish Signs

Yum Brands's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) short percent of float has risen 13.7% since its last report. The company recently reported that it has 6.95 million shares sold short, which is 2.49% of all regular shares that are available for trading. Based on its trading volume, it would take traders 4.44 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock/">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest">List of the most shorted stocks</a>
<h3>Yum Brands Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1735055115_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for Yum Brands has grown since its last report. This does not mean that the stock is going to fall in the near-term but traders should be aware that more shares are being shorted.
<h3>Comparing Yum Brands's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://pro.benzinga.com/">Benzinga Pro</a>, Yum Brands's peer group average for short interest as a percentage of float is 9.40%, which means the company has less short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze/">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

Short Sellers

Short Ideas

Looking Into Yum Brands's Recent Short Interest

Guggenheim analyst Gregory Francfort maintains Yum Brands (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) with a Buy and raises the price target from $150 to $155.

Guggenheim Maintains Buy on Yum Brands, Raises Price Target to $155

Yum Brands's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) short percent of float has fallen 9.34% since its last report. The company recently reported that it has 6.51 million shares sold short, which is 2.33% of all regular shares that are available for trading. Based on its trading volume, it would take traders 4.55 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock/">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest">List of the most shorted stocks</a>
<h3>Yum Brands Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1732216510_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for Yum Brands has declined since its last report. This does not mean that the stock is going to rise in the near-term but traders should be aware that less shares are being shorted.
<h3>Comparing Yum Brands's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://pro.benzinga.com/">Benzinga Pro</a>, Yum Brands's peer group average for short interest as a percentage of float is 10.20%, which means the company has less short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze/">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

How Is The Market Feeling About Yum Brands?

Starbucks Corp (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SBUX#NASDAQ">SBUX</a>) is evaluating options for its Chinese operations, including the potential sale of a stake in the business.
The coffee chain has consulted advisers on strategies to expand in China and has gauged interest from potential investors, including local private equity firms, Bloomberg cites familiar <a target="_blank" href="https://www.bloomberg.com/news/articles/2024-11-21/starbucks-is-said-to-consider-selling-stake-in-chinese-business?sref=TBDibEcD" rel="noreferrer noopener">sources</a>. Possible buyers include Chinese conglomerates or regional companies with relevant industry expertise.
Also Read: <a target="_blank" href="https://www.benzinga.com/news/earnings/24/11/42109965/baidus-q3-earnings-revenue-slides-weak-online-ads-market-impact-margins" rel="noreferrer noopener">Baidu&#8217;s Q3 Earnings: Revenue Slides, Weak Online Ads Market Impact Margins</a>
Starbucks is seeking strategic partnerships in China as it grapples with declining sales in the region. Once its fastest-growing market, China now faces economic headwinds, including a property slump, employment uncertainties, and slower consumer spending, SCMP <a target="_blank" href="https://www.scmp.com/business/companies/article/3287574/starbucks-seeks-strategic-partnership-find-perk-china-amid-brewing-price-war?module=perpetual_scroll_0&amp;pgtype=article" rel="noreferrer noopener">reports</a>.
The company faces mounting pressure from activist investor Elliott Investment Management, which has urged a review of its Chinese business. Other Western brands have made similar moves, such as McDonald&#8217;s Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MCD#NYSE">MCD</a>) and Yum! Brands Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>), which sold stakes in their Chinese operations to private equity investors to drive growth and adapt to local market demands.
China, Starbucks&#8217; second-largest market, generated approximately $3 billion in revenue last year, with the store count increasing by 12%. Despite this growth, Starbucks is contending with stiff competition from local rivals like Luckin Coffee Inc, which has rapidly gained market share with more affordable offerings.
Starbucks saw its same-store sales in China shrink by 14% in the fiscal fourth quarter ending September, surpassing its global sales decline of 9%.
Rising competition from cost-effective rivals such as Luckin Coffee and Cotti Coffee has further strained its position, as these companies attract budget-conscious consumers with significantly lower-priced offerings.
Brian Niccol, who became CEO in August 2024, acknowledged the challenges, citing an &#8220;extreme&#8221; competitive environment and macroeconomic pressures.
Starbucks&#8217; signature 27-yuan ($3.70) Americano is losing traction against Luckin Coffee&#8217;s brews, priced at 11.9 yuan, and Cotti Coffee&#8217;s offerings, which initially cost 9.9 yuan before a modest price hike to reduce cash burn.
Cotti Coffee, founded by two former Luckin executives in 2022, has rapidly expanded to 10,000 locations across 28 markets, creating intense competition in China&#8217;s coffee industry.
Meanwhile, Starbucks operated 7,596 stores in China as of September, accounting for 19% of its global footprint.
Starbucks is also contending with the growing popularity of fruit-infused teas and juices, which is increasing competition for consumer spending.
In October, TD Cowen analyst Andrew M. Charles <a target="_blank" href="https://www.benzinga.com/analyst-ratings/analyst-color/24/10/41661427/starbucks-faces-sales-slump-but-analysts-see-silver-lining-with-new-ceos-efficiency" rel="noreferrer noopener">reiterated a Buy rating</a> on Starbucks with a price target of $110, emphasizing its potential for over 5% same-store sales growth in North America but noted delays in menu innovation due to SKU simplification efforts.
Wedbush analyst Nick Setyan maintained a Neutral rating for Starbucks but reduced the price target to $95, citing limited near-term visibility on revenue and earnings. Setyan highlighted CEO Brian Niccol&#8217;s focus on reducing wait times to under four minutes while maintaining the coffeehouse experience as a critical improvement. The company plans to eliminate alternative dairy upcharges, impacting U.S. margins by 1%, and will reduce promotional offers, prioritizing marketing efforts and store remodels.
Price Action: SBUX stock is up 1.57% at $99.80 at last check on Thursday.
Also Read:
<ul>
<li><a href="https://www.benzinga.com/analyst-ratings/price-target/24/11/42098028/qualcomms-shift-from-handsets-to-ai-and-automotive-wins-analysts-confidence" target="_blank" rel="noreferrer noopener">Qualcomm&#8217;s Shift From Handsets To AI And Automotive Wins Analysts&#8217; Confidence</a></li>
</ul>
Photo via Shutterstock

Asset Sales

Media

Starbucks Eyes Stake Sale in China Amid Fierce Competition and Falling Sales

Meme cryptocurrency Dogecoin (CRYPTO: <a class="ticker" href="https://www.benzinga.com/quote/doge/usd">DOGE</a>) is soaring in price and valuation, up more than 80% in the past week and <a href="https://www.benzinga.com/markets/cryptocurrency/24/11/41876486/dogecoin-explodes-for-86-weekly-gain-what-is-going-on">setting new 52-week highs.</a>
With the latest push in valuation, Dogecoin passed the valuation of some well-known global companies.
What Happened: Dogecoin was created in 2013 by Jackson Palmer and Billy Markus, <a href="https://www.benzinga.com/markets/cryptocurrency/23/11/36030223/if-you-invested-1-000-in-dogecoin-when-the-meme-coin-launched-heres-how-much-youd-have-now">meant as a joke</a> and as a satirical coin to mock Bitcoin (CRYPTO: <a class="ticker" href="https://www.benzinga.com/quote/btc/usd">BTC</a>).
While <a href="https://www.benzinga.com/money/dogecoin-doge-price-prediction">Dogecoin </a>trails Bitcoin in value at $47.7 billion to $1.72 trillion based on current market capitalizations, the accomplishments of increasing that much in value are no laughing matter.
With its current market capitalization of $47.7 billion at the time of writing, Dogecoin would rank as the 428th largest company in the world, according to<a href="https://companiesmarketcap.com/page/5/"> companiesmarketcap.com.</a>
Here is a look at some well-known companies that are worth less than Dogecoin is Monday:
<ul>
<li>Occidental Petroleum (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/OXY#NYSE">OXY</a>): $47.6 billion</li>
<li>Volkwagen (OTC:<a class="ticker" href="https://www.benzinga.com/stock/VWAGY#OTC">VWAGY</a>): $46.3 billion</li>
<li>Nasdaq (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NDAQ#NASDAQ">NDAQ</a>): $45.7 billion</li>
<li>Keurig Dr Pepper (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/KDP#NASDAQ">KDP</a>): $44.9 billion</li>
<li>Ford Motor Company (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/F#NYSE">F</a>): $44.7 billion</li>
<li>Heineken (OTC:<a class="ticker" href="https://www.benzinga.com/stock/HEINY#OTC">HEINY</a>): $44.1 billion</li>
<li>Kroger (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/KR#NYSE">KR</a>): $43.2 billion</li>
<li>Adidas (OTC:<a class="ticker" href="https://www.benzinga.com/stock/ADDYY#OTC">ADDYY</a>): $42.5 billion</li>
<li>Honda Motor Company (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HMC#NYSE">HMC</a>): $42.5 billion</li>
<li>Delta Air Lines (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DAL#NYSE">DAL</a>): $40.9 billion</li>
<li>Kraft Heinz Company (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/KHC#NASDAQ">KHC</a>): $39.4 billion</li>
<li>Lululemon Athletica (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/LULU#NASDAQ">LULU</a>): $39.1 billion</li>
<li>Yum! Brands (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>): $38.2 billion</li>
<li>7-Eleven: $37.3 billion</li>
<li>Roblox Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/RBLX#NYSE">RBLX</a>): $35.7 billion</li>
</ul>
There you have it, 15 companies you've likely heard of now worth less than Dogecoin. Years ago, it was likely unimaginable that the joke cryptocurrency would become larger than companies like Ford and Adidas, but here we are.
Read Also: <a href="https://www.benzinga.com/general/education/24/11/41882342/heres-how-much-100-in-dogecoin-today-could-be-worth-if-doge-hits-new-all-time-highs-2">Here&#8217;s How Much $100 In Dogecoin Today Could Be Worth If DOGE Hits New All-Time Highs</a>
What's Next: The cryptocurrency sector has been enjoying a surge in valuation and interest since the 2024 election with Dogecoin far from the only cryptocurrency trading higher.
Bitcoin hit several new all-time highs on Monday and is currently trading over $87,000.
Dogecoin hit a one-year high of $0.3278 on Monday and currently trades at $0.3251. While the cryptocurrency is up over 100% in the last seven days, Dogecoin trades below its all-time high which was previously set back in May 2021.
Dogecoin's current all-time high stands at $0.7376, a level reached on the same day Elon Musk appeared on an episode of "Saturday Night Live" and gave the meme crypto several shout-outs.
Musk's call to be in charge of the Department of Government Efficiency, or D.O.G.E. under President-elect Donald Trump has increased attention on Dogecoin.
Read Next: 
<ul>
<li><a href="https://www.benzinga.com/markets/cryptocurrency/24/10/41410605/if-you-invested-100-in-dogecoin-when-elon-musk-first-tweeted-about-the-meme-crypto-heres-h">If You Invested $100 In Dogecoin When Elon Musk First Tweeted About The Meme Crypto, Here&#8217;s How Much You&#8217;d Have Today</a></li>
</ul>
Photo: Executium via Unsplash

Much Wow! Dogecoin Is Now Larger Than Ford, Adidas, Lululemon, Roblox: 15 Companies Worth Less Than Meme Crypto

TD Cowen analyst Andrew Charles reiterates Yum Brands (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) with a Hold and maintains $145 price target.

Reiteration

TD Cowen Reiterates Hold on Yum Brands, Maintains $145 Price Target

Loop Capital analyst Alton Stump maintains Yum Brands (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) with a Hold and lowers the price target from $143 to $140.

Loop Capital Maintains Hold on Yum Brands, Lowers Price Target to $140

Shares of Yum! Brands, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) tanked in early trading on Wednesday, after the company reported <a href="https://www.benzinga.com/news/earnings/24/11/41755711/dow-jumps-400-points-yum-brands-posts-downbeat-earnings">downbeat third-quarter earnings</a>.
The company reported its results amid an <a href="https://www.benzinga.com/earnings">exciting earnings season</a>. Here are some key analyst takeaways.
TD Cowen On Yum! Brands
<a href="https://www.benzinga.com/analyst-stock-ratings/analyst/58b05502b85e93000174c0ed/andrew-charles">Analyst Andrew Charles</a> maintained a Hold rating and price target of $145.
Management said that Taco Bell momentum had continued into the fourth quarter, driven in part by Cheesy Street Chalupas, the relaunch of the Cheeze-It platform and the $7 Luxe Craving Box, Charles said in a note. He raised the segment's same-store sales estimate for the quarter from 3% to 4%.
Yum! Brands guided to 4.5%-5% net restaurant development in 2024, versus consensus of 5%, attributing the lower guidance to "temporarily high closures in the Middle East impacted regions," the analyst stated. He added, however, that "net openings have been slowing across key development regions."
Check out <a href="https://www.benzinga.com/analyst-stock-ratings">other analyst stock ratings</a>.
KeyBanc Capital Markets On Yum! Brands
<a href="https://www.benzinga.com/analyst-stock-ratings/analyst/58e64302b85e9300014c97e6/eric-gonzalez">Analyst Eric Gonzalez</a> reaffirmed a Sector Weight rating on the stock.
The company's consolidated global same-store sales declined by 2%, missing market expectations, Gonzalez said. Taco Bell recorded 4% same-store sales growth, outperforming consensus of 3.1%, while same-store sales at both KFC and Pizza Hut declined by 4% each, more steeply than expected, he added.
"For KFC and Pizza Hut, the combination of ongoing geopolitical headwinds in various markets (e.g., Middle East, Indonesia, and Malaysia), macro pressure in China, and increasing value competition in the brands&#8217; respective categories led to the SSS shortfall in the quarter," the analyst wrote. Store closures could accelerate in the fourth quarter, mainly due to tensions in the Middle East, he further stated.
YUM Price Action: Shares of Yum! Brands were down 1.2% to $132.99 at the time of publication on Wednesday.
Read More: 
<ul>
<li><a href="https://www.benzinga.com/markets/24/11/41757211/news-wrap-yum-china-boosts-returns-to-shareholders-on-strong-quarterly-results">NEWS WRAP: Yum China Boosts Returns To Shareholders On Strong Quarterly Results</a></li>
</ul>
Photo: Shutterstock

Earnings Beats

Yum! Brands Misses Q3 Sales As Analysts See Risk Of More Store Closures From Middle East Tensions

Deutsche Bank analyst Lauren Silberman maintains Yum Brands (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/YUM#NYSE">YUM</a>) with a Hold and lowers the price target from $147 to $145.

Deutsche Bank Maintains Hold on Yum Brands, Lowers Price Target to $145

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Analysts Offer Insights on Consumer Cyclical Companies: Carnival (CCL), Bath & Body Works (BBWI) and Yum! Brands (YUM)

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TD Cowen lowered the firm's price target on Yum! Brands (YUM) to $140 from $145 and keeps a Hold rating on the shares. The firm said its checks sug...

Yum! Brands price target lowered to $140 from $145 at TD Cowen

Catalyst Watch: Microsoft, Meta, and Tesla report, FOMC and a Chinese New Year wildcard

BofA lowered the firm's price target on Yum! Brands (YUM) to $143 from $144 and keeps a Neutral rating on the shares. The firm is fine-tuning estim...

Yum! Brands price target lowered to $143 from $144 at BofA

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Press Releases

Yum! Brands, Inc. Declares Quarterly Dividend of $0.67 Per Share

Pizza Hut Pilots New Restaurant Design in Plano, Texas

KFC® Unveils 2024 Holiday Bucket and Streetwear-Inspired Merch Collection, Plus Festive Feast Deals

Yum! Brands, Inc. to Host Taco Bell Consumer Day January 28, 2025

$5 Bowls with Five Choices: KFC® Debuts Hot New Lineup of Flavorful Bowls, Including Anticipated Return of Nashville Hot Sauce

PIZZA HUT® RELEASES SECOND ANNUAL PIZZA TRENDS REPORT UNVEILING AMERICA'S LOVE OF PIZZA AND 2025 INDUSTRY FORECASTING

Veteran Restaurant CFO Charles Jemley of Dutch Bros Coffee, Starbucks and Yum! Brands Joins Tech Startup LANDED's Advisory Board

Scott Mezvinsky Promoted to KFC Division CEO, Effective March 1, 2025

Hidden Valley Ranch Teams Up with Pizza Hut and Eli Manning to Launch New Easy Squeeze Bottle and First-Ever Collectible Pizza

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