Whirlpool (NYSE:WHR) 주식

Whirlpool

Whirlpool Corp is a manufacturer and marketer of home appliances and related products. Its reportable segments consist of five operating segments, which consist of Domestic Appliances (MDA) North America; MDA Europe, MDA Latin America; MDA Asia; and Small Domestic Appliances (SDA). Product categories include refrigeration, laundry, cooking, and dishwashing. The company has also a portfolio of small domestic appliances, including the KitchenAid stand mixer. The company's international brands include Whirlpool, KitchenAid, Maytag, Consul, and Brastemp, among others.

Lodz,,Poland,,July,9,,2018,Inside,Saturn,Electronic,Store,,Free-standing

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월풀 코퍼레이션(NYSE:WHR)의 주식은 회사가 4분기 재무 결과를 발표하고 2025년 가이던스를 발표한 후 수요일 시장 마감 후 주가가 12% 이상 급락했다. 무슨 일이 있었나: 월풀은 4분기 순매출이 41억 4천만 달러로 전년 대비 18.7% 감소했다고 보고했다. 이 매출 총액은 스트리트 컨센서스 추정치인 42억 3천만 달러를 하회했다. Benzinga Pro의 데이터에 따르면, 매출 감소는 유럽 사업 매각으로 인한 것이며, 유기적 순매출은 전년 대비 1.9% 증가했다.

월풀 4분기 EPS 상회, 매출 미달, 예상보다 낮은 전망에 따라 주가는 12% 이상 급락

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테슬라, 알파벳, GM 및 포드가 이번 주 실적 발표 주도하며 상승세 유지 위해 고군분투

Whirlpool Corp

WHARF REAL ESTATE U/ADR by Wharf Real Estate Investment Co Ltd.

WIIM

Whirlpool shares are trading higher after B of A Securities upgraded the stock from Underperform to Neutral and raised its price target from $68 to $94.

Bank of America Securities analyst Rafe Jadrosich upgraded Whirlpool Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>) to Neutral from Underperform, <a target="_blank" href="https://www.benzinga.com/quote/WHR/analyst-ratings" rel="noreferrer noopener">raising the price forecast from $68 to $94</a>.
Jadrosich upgraded the stock, citing improved North American margin prospects and tariff-related tailwinds.
The analyst lifted 2025 estimates to $8.56 from $8.35 and 2026 EPS estimates to $10.33 from $9.39, as Whirlpool&#8217;s domestic production stands to benefit from new appliance-related steel tariffs.
Also Read: <a target="_blank" href="https://www.benzinga.com/analyst-ratings/analyst-color/25/05/45646887/why-whirlpools-margins-have-tailwinds-despite-memorial-day-promotions" rel="noreferrer noopener">Why Whirlpool&#8217;s Margins Have Tailwinds Despite Memorial Day Promotions</a>
Despite long-term concerns over free cash flow sufficiency for deleveraging and sustaining the $400 million annual dividend, the analyst writes that the recent debt refinancing and expected India business sale in the second half of 2025 provide enough support through the company&#8217;s 2026 maturity.
Jadrosich highlighted multiple times that Whirlpool is relatively well positioned to benefit from new Section 232 tariffs, which will impose a 50% duty on the steel content of imported home appliances starting June 23.
Since 80% of Whirlpool&#8217;s U.S. sales are domestically produced and 96% of its steel is U.S.-sourced, the company faces minimal impact.
In contrast, competitors who rely on imports for over half of their U.S. sales, around 20% from China and 15% from Korea, previously enjoyed a cost advantage by bypassing steel tariffs through finished goods imports, a benefit now significantly reduced.
According to the analyst, the tariffs could force competitors to raise wholesale appliance prices by 3–5%, or roughly $15–$20 per unit, to offset increased steel costs, potentially giving Whirlpool a competitive edge.
Since Whirlpool earns less than a 7% margin on a typical sub-$500 wholesale appliance, a $15–$20 price lift on half its North America volume could boost EBIT margins by 150–200 basis points and raise profits by 20–30%.
With appliance manufacturing being a low-margin business, he expects rivals to pass on costs, which may allow Whirlpool to gain share or expand margins, Jadrosich adds.
The analyst raised fiscal year 2027 earnings per share to $10.73 from $9.96.
Price Action: WHR shares are trading higher by 5.12% to $92.04&nbsp;at last check Friday.
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Photo by Grzegorz Czapski via Shutterstock

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New Steel Tariffs Give Whirlpool A Competitive Edge, Says Analyst

B of A Securities analyst Rafe Jadrosich upgrades Whirlpool (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>) from Underperform to Neutral and raises the price target from $68 to $94.

B of A Securities Upgrades Whirlpool to Neutral, Raises Price Target to $94

During times of turbulence and uncertainty in the markets, many investors turn to dividend-yielding stocks. These are often companies that have high free cash flows and reward shareholders with a<a href="https://www.benzinga.com/yield-investments"> high dividend payout</a>.
Benzinga readers can review the latest analyst takes on their favorite stocks by visiting <a href="https://www.benzinga.com/analyst-stock-ratings">Analyst Stock Ratings</a> page. Traders can sort through Benzinga's extensive database of analyst ratings, including <a href="https://www.benzinga.com/analyst-ratings/analyst-color/22/09/28888638/exclusive-study-finds-benzinga-analyst-ratings-data-yields-market-beating-strategie">by analyst accuracy</a>.
Below are the ratings of the most accurate analysts for three high-yielding stocks in the consumer discretionary sector.
<h3 class="wp-block-heading">Movado Group, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MOV#NYSE">MOV</a>)</h3>
<ul class="wp-block-list">
<li>Dividend Yield: 8.76%</li>
<li>BWS Financial analyst Hamed Khorsand maintained a Buy rating with a price target of $31.5 on June 2, 2025. This analyst has an accuracy rate of 74%.</li>
<li>Benchmark analyst Michael Legg reiterated a Buy rating with a price target of $41 on June 3, 2024. This analyst has an accuracy rate of 63%.</li>
<li>Recent News: On May 29, Movado Group reported worse-than-expected first-quarter financial results and announced it will withhold its FY26 guidance amid tariffs and planned price hikes.</li>
<li>Benzinga Pro&#8217;s real-time newsfeed alerted to latest MOV <a href="https://www.benzinga.com/pro/register?utm_adType=bzprocontent&amp;utm_campaign=14daytrial&amp;utm_ad=0612">news</a>. </li>
</ul>
<figure class="wp-block-image size-full is-resized"><a href="https://www.benzinga.com/pro/register?utm_adType=bzprocontent&amp;utm_campaign=14daytrial&amp;utm_ad=0612"><img loading="lazy" decoding="async" width="922" height="825" src="https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12075942/image-188.png" alt="" class="wp-image-947523" style="width:563px;height:auto" srcset="https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12075942/image-188.png 922w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12075942/image-188-300x268.png 300w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12075942/image-188-768x687.png 768w" sizes="(max-width: 922px) 100vw, 922px" /></a></figure>
<h3 class="wp-block-heading">Whirlpool Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>)</h3>
<ul class="wp-block-list">
<li>Dividend Yield: 8.01%</li>
<li>JP Morgan analyst Michael Rehaut maintained a Neutral rating and slashed the price target from $109 to $89 on April 28, 2025. This analyst has an accuracy rate of 71%.</li>
<li>RBC Capital analyst Mike Dahl maintained an Underperform rating and cut price target from $76 to $74 on Oct. 25, 2024. This analyst has an accuracy rate of 73%.</li>
<li>Recent News: On April 23, Whirlpool issued FY25 adjusted EPS guidance above estimates.</li>
<li>Benzinga Pro's real-time newsfeed alerted to latest WHR <a href="https://www.benzinga.com/pro/register?utm_adType=bzprocontent&amp;utm_campaign=14daytrial&amp;utm_ad=0612">news </a></li>
</ul>
<figure class="wp-block-image size-full is-resized"><a href="https://www.benzinga.com/pro/register?utm_adType=bzprocontent&amp;utm_campaign=14daytrial&amp;utm_ad=0612"><img loading="lazy" decoding="async" width="895" height="827" src="https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12080015/image-189.png" alt="" class="wp-image-947526" style="width:558px;height:auto" srcset="https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12080015/image-189.png 895w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12080015/image-189-300x277.png 300w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12080015/image-189-768x710.png 768w" sizes="(max-width: 895px) 100vw, 895px" /></a></figure>
<h3 class="wp-block-heading">Designer Brands Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DBI#NYSE">DBI</a>)</h3>
<ul class="wp-block-list">
<li>Dividend Yield: 7.78%</li>
<li>UBS analyst Jay Sole maintained a Neutral rating and cut the price target from $3.5 to $3 on June 11, 2025. This analyst has an accuracy rate of 73%.</li>
<li>Telsey Advisory Group analyst Dana Telsey maintained a Market Perform rating and lowered the price target from $5 to $4 on June 11, 2025. This analyst has an accuracy rate of 60%.</li>
<li>Recent News: On June 10, Designer Brands reported worse-than-expected first-quarter financial results and withdrew its FY25 guidance due to macroeconomic uncertainty.</li>
<li>Benzinga Pro&#8217;s real-time newsfeed alerted to latest DBI <a href="https://www.benzinga.com/pro/register?utm_adType=bzprocontent&amp;utm_campaign=14daytrial&amp;utm_ad=0612">news </a></li>
</ul>
<figure class="wp-block-image size-full is-resized"><a href="https://www.benzinga.com/pro/register?utm_adType=bzprocontent&amp;utm_campaign=14daytrial&amp;utm_ad=0612"><img loading="lazy" decoding="async" width="917" height="812" src="https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12080054/image-190.png" alt="" class="wp-image-947527" style="width:647px;height:auto" srcset="https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12080054/image-190.png 917w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12080054/image-190-300x266.png 300w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/06/12080054/image-190-768x680.png 768w" sizes="(max-width: 917px) 100vw, 917px" /></a></figure>
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Read More: 
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<li><a href="https://www.benzinga.com/trading-ideas/short-ideas/25/06/45882911/top-2-consumer-stocks-that-may-plunge-in-june">Top 2 Consumer Stocks That May Plunge In June</a> </li>
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Photo via Shutterstock

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Wall Street's Most Accurate Analysts Give Their Take On 3 Consumer Stocks Delivering High-Dividend Yields

Industry checks revealed that, according to Goldman Sachs, Whirlpool Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>) offered the lowest discounts around Memorial Day.
The Whirlpool Analyst: <a href="https://www.benzinga.com/analyst-stock-ratings/analyst/594d093f988ca8000150db5a/susan-maklari">Analyst Susan Maklari</a> maintained a Buy rating and price target of $100.
The Whirlpool Thesis: The recently announced tariffs have raised appliance prices across the industry, but higher promotions are offset some of this, Maklari said in the note.
Check out <a href="https://www.benzinga.com/analyst-stock-ratings">other analyst stock ratings</a>.
She added that the average discount, which stood at 24%, was higher by 124 basis points (bps) compared to last year and Presidents' Day.
Maklari stated that LG Electronics (OTC:<a class="ticker" href="https://www.benzinga.com/stock/LGEJY#OTC">LGEJY</a>) was the most promotional, at 28%, while Whirlpool was the least, at 19%, down 325bps year-on-year.
Demand will likely remain depressed in the near term due to broader macro volatility. "That said, we expect net pricing to be a tailwind to Whirlpool's margins this year with stability in raw materials furthering our confidence," she further wrote.
WHR Price Action: At the time of publication on Wednesday, shares of Whirlpool had risen by 0.41% to $80.00.
Read More: <a href="https://www.benzinga.com/analyst-ratings/price-target/25/05/45262278/under-armour-faces-tough-road-ahead-says-analyst">&nbsp;Whirlpool Spins Slower: JPMorgan Slashes Price Target As Tariff Pressures Mount</a>
Photo: Shutterstock

Reiteration

LGEJY

Why Whirlpool's Margins Have Tailwinds Despite Memorial Day Promotions

This whale alert can help traders discover the next big trading opportunities.
Whales are entities with large sums of money and we track their transactions here at Benzinga on our options activity scanner.
Traders will search for circumstances when the market estimation of an option diverges heavily from its normal worth. High amounts of trading activity could push option prices to exaggerated or underestimated levels. 
Here's the list of options activity happening in today's session: 
<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th>Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>TSLA</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>05/23/25</td>
<td>$340.00</td>
<td>$49.7K</td>
<td>13.8K</td>
<td>182.5K</td>
</tr>
<tr>
<td>PTON</td>
<td>CALL</td>
<td>TRADE</td>
<td>BULLISH</td>
<td>12/19/25</td>
<td>$10.00</td>
<td>$26.7K</td>
<td>16.1K</td>
<td>2.8K</td>
</tr>
<tr>
<td>HD</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>05/23/25</td>
<td>$365.00</td>
<td>$25.5K</td>
<td>2.0K</td>
<td>1.8K</td>
</tr>
<tr>
<td>XPEV</td>
<td>CALL</td>
<td>TRADE</td>
<td>BULLISH</td>
<td>10/17/25</td>
<td>$22.00</td>
<td>$196.8K</td>
<td>8.8K</td>
<td>1.6K</td>
</tr>
<tr>
<td>MCD</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>12/19/25</td>
<td>$320.00</td>
<td>$59.7K</td>
<td>17</td>
<td>644</td>
</tr>
<tr>
<td>PDD</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>05/30/25</td>
<td>$119.00</td>
<td>$50.5K</td>
<td>834</td>
<td>325</td>
</tr>
<tr>
<td>VFC</td>
<td>PUT</td>
<td>SWEEP</td>
<td>NEUTRAL</td>
<td>01/16/26</td>
<td>$25.00</td>
<td>$26.1K</td>
<td>277</td>
<td>20</td>
</tr>
<tr>
<td>WHR</td>
<td>PUT</td>
<td>TRADE</td>
<td>NEUTRAL</td>
<td>01/15/27</td>
<td>$77.50</td>
<td>$26.0K</td>
<td>10</td>
<td>16</td>
</tr>
<tr>
<td>DASH</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>01/16/26</td>
<td>$210.00</td>
<td>$28.8K</td>
<td>542</td>
<td>11</td>
</tr>
<tr>
<td>TJX</td>
<td>CALL</td>
<td>TRADE</td>
<td>NEUTRAL</td>
<td>06/20/25</td>
<td>$97.50</td>
<td>$30.0K</td>
<td>73</td>
<td>10</td>
</tr>
</tbody>
</table>

<h2>Explanation</h2>
These bullet-by-bullet explanations have been constructed using the accompanying table. 
• For TSLA (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/TSLA#NASDAQ">TSLA</a>), we notice a call option sweep that happens to be bullish, is expiring today. Parties traded 142 contract(s) at a $340.00 strike. This particular call needed to be split into 39 different trades to become filled. The total cost received by the writing party (or parties) was $49.7K, with a price of $350.0 per contract. There were 13896 open contracts at this strike prior to today, and today 182518 contract(s) were bought and sold. 
• Regarding PTON (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PTON#NASDAQ">PTON</a>), we observe a call option trade with bullish sentiment. It expires in 210 day(s) on December 19, 2025. Parties traded 265 contract(s) at a $10.00 strike. The total cost received by the writing party (or parties) was $26.7K, with a price of $101.0 per contract. There were 16192 open contracts at this strike prior to today, and today 2809 contract(s) were bought and sold. 
• For HD (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HD#NYSE">HD</a>), we notice a put option sweep that happens to be bearish, is expiring today. Parties traded 117 contract(s) at a $365.00 strike. This particular put needed to be split into 13 different trades to become filled. The total cost received by the writing party (or parties) was $25.5K, with a price of $222.0 per contract. There were 2087 open contracts at this strike prior to today, and today 1872 contract(s) were bought and sold. 
• For XPEV (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/XPEV#NYSE">XPEV</a>), we notice a call option trade that happens to be bullish, expiring in 147 day(s) on October 17, 2025. This event was a transfer of 800 contract(s) at a $22.00 strike. The total cost received by the writing party (or parties) was $196.8K, with a price of $246.0 per contract. There were 8895 open contracts at this strike prior to today, and today 1609 contract(s) were bought and sold. 
• Regarding MCD (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MCD#NYSE">MCD</a>), we observe a call option sweep with bullish sentiment. It expires in 210 day(s) on December 19, 2025. Parties traded 33 contract(s) at a $320.00 strike. This particular call needed to be split into 4 different trades to become filled. The total cost received by the writing party (or parties) was $59.7K, with a price of $1810.0 per contract. There were 17 open contracts at this strike prior to today, and today 644 contract(s) were bought and sold. 
• For PDD (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PDD#NASDAQ">PDD</a>), we notice a call option trade that happens to be bearish, expiring in 7 day(s) on May 30, 2025. This event was a transfer of 100 contract(s) at a $119.00 strike. The total cost received by the writing party (or parties) was $50.5K, with a price of $505.0 per contract. There were 834 open contracts at this strike prior to today, and today 325 contract(s) were bought and sold. 
• For VFC (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/VFC#NYSE">VFC</a>), we notice a put option sweep that happens to be neutral, expiring in 238 day(s) on January 16, 2026. This event was a transfer of 20 contract(s) at a $25.00 strike. This particular put needed to be split into 6 different trades to become filled. The total cost received by the writing party (or parties) was $26.1K, with a price of $1306.0 per contract. There were 277 open contracts at this strike prior to today, and today 20 contract(s) were bought and sold. 
• For WHR (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>), we notice a put option trade that happens to be neutral, expiring in 602 day(s) on January 15, 2027. This event was a transfer of 16 contract(s) at a $77.50 strike. The total cost received by the writing party (or parties) was $26.0K, with a price of $1630.0 per contract. There were 10 open contracts at this strike prior to today, and today 16 contract(s) were bought and sold. 
• For DASH (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DASH#NASDAQ">DASH</a>), we notice a call option trade that happens to be bearish, expiring in 238 day(s) on January 16, 2026. This event was a transfer of 10 contract(s) at a $210.00 strike. The total cost received by the writing party (or parties) was $28.8K, with a price of $2885.0 per contract. There were 542 open contracts at this strike prior to today, and today 11 contract(s) were bought and sold. 
• For TJX (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/TJX#NYSE">TJX</a>), we notice a call option trade that happens to be neutral, expiring in 28 day(s) on June 20, 2025. This event was a transfer of 10 contract(s) at a $97.50 strike. The total cost received by the writing party (or parties) was $30.0K, with a price of $3002.0 per contract. There were 73 open contracts at this strike prior to today, and today 10 contract(s) were bought and sold. 
Options Alert Terminology 
 - Call Contracts: The right to buy shares as indicated in the contract. 
 - Put Contracts: The right to sell shares as indicated in the contract. 
 - Expiration Date: When the contract expires. One must act on the contract by this date if one wants to use it. 
 - Premium/Option Price: The price of the contract. 
For more information, visit our <a href="https://pro.benzinga.com/blog/how-to-understand-option-alerts/">Guide to Understanding Options Alerts</a> or read <a href="https://www.benzinga.com/markets/options">more about unusual options activity</a>. 
This article was generated by Benzinga's automated content engine and reviewed by an editor.

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XPOF

YETI

Shares of companies within the broader consumer discretionary sector are trading higher after the US and China agreed to a temporary reduction in most tariffs on each other's goods. This could alleviate supply chain uncertainty in the sector.

<a href="https://www.washingtonpost.com/climate-environment/2025/05/06/energy-star-program-epa-trump/" title="https://www.washingtonpost.com/climate-environment/2025/05/06/energy-star-program-epa-trump/">https://www.washingtonpost.com/climate-environment/2025/05/06/energy-star-program-epa-trump/</a>

Macro Economic Events

Politics

Economics

JELD

'Trump Administration Plans To End Energy Star Program For Home Appliances' - Washington Post

JPMorgan analyst Michael Rehaut on Sunday reiterated a <a href="https://www.benzinga.com/quote/WHR/analyst-ratings">Neutral rating </a>on the shares of Whirlpool Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>) and lowered the price forecast from $109 to $89.
First-quarter <a href="https://www.benzinga.com/pressreleases/25/04/n44964129/whirlpool-expands-margins-in-first-quarter-full-year-guidance-unchanged">sales declined 2% organically</a>, missing expectations, while margins fell short due to North American weakness and increased Asian imports ahead of tariffs.
Latin America sales fell 12%, while Asia posted strong 12% growth, driven by market share gains. Small domestic appliance sales rose 8%, supported by new products and a growing direct-to-consumer presence.
The company posted first-quarter operating margins of 5.9%, improving 160 basis points year-over-year but falling short of the 6.2% estimate. Gains stemmed from positive price/mix and cost efficiencies, partly offset by currency headwinds and increased investments.
Also Read: <a href="https://www.benzinga.com/news/25/04/45039495/dominos-pizza-q1-operating-margin-shrinks-as-lower-income-consumers-feel-the-pinch">Domino&#8217;s Pizza Q1 Operating Margin Shrinks As Lower-Income Consumers Feel the Pinch</a>
Following its first-quarter earnings call, Whirlpool reaffirmed its 2025 guidance, projecting operating EPS of $10, 3% organic sales growth and 100 basis points of core margin expansion.
The company expects to counter $400 million in tariff pressures mainly through pricing actions, cost cuts, and supply chain adjustments. 
Despite ongoing macroeconomic challenges and softening consumer confidence, WHR forecasts 2025 sales of approximately $15.8 billion, driven by new product launches and global strength.
The analyst cut 2025 and 2026 operating EPS estimates to $8.73 and $10.44, respectively, following weaker first-quarter results and updated guidance. The lowered price forecast is based on a reduced EV/EBITDA multiple.
Analyst cited ongoing margin pressures, macroeconomic challenges, tariff risks, and elevated leverage as key concerns for the Neutral rating.
WHR Price Action: Whirlpool shares traded lower by 0.72% at $76.84 at publication Monday.
Read Next: <a href="https://www.benzinga.com/news/25/04/45040811/marriott-bets-355m-on-trendy-citizenm-hotels-to-woo-modern-travelers">Marriott Bets $355M On Trendy CitizenM Hotels To Woo Modern Travelers</a>
Photo: Grzegorz Czapski via Shutterstock

Whirlpool Spins Slower: JPMorgan Slashes Price Target As Tariff Pressures Mount

JP Morgan analyst Michael Rehaut maintains Whirlpool (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>) with a Neutral and lowers the price target from $109 to $89.

JP Morgan Maintains Neutral on Whirlpool, Lowers Price Target to $89

Whirlpool shares are trading higher after the company issued FY25 adjusted EPS guidance above estimates.

FULL-YEAR 2025 OUTLOOK
<figure class="table"> 
<table>
<tbody>
<tr>
<td colspan="1" rowspan="1">Guidance Summary</td>
<td colspan="1" rowspan="1">2024 Reported</td>
<td colspan="1" rowspan="1">2024 Like-for- Like (6)</td>
<td colspan="1" rowspan="1">2025 Guidance</td>
</tr>
<tr>
<td colspan="1" rowspan="1">Net sales ($B)</td>
<td colspan="1" rowspan="1">$16.6</td>
<td colspan="1" rowspan="1">~$15.4</td>
<td colspan="1" rowspan="1">~$15.8</td>
</tr>
<tr>
<td colspan="1" rowspan="1">Cash provided by operating activities ($M)</td>
<td colspan="1" rowspan="1">$835</td>
<td colspan="1" rowspan="1">N/A</td>
<td colspan="1" rowspan="1">~$1,000</td>
</tr>
<tr>
<td colspan="1" rowspan="1">Free cash flow ($M)(4)</td>
<td colspan="1" rowspan="1">$385</td>
<td colspan="1" rowspan="1">N/A</td>
<td colspan="1" rowspan="1">$500 - $600</td>
</tr>
<tr>
<td colspan="1" rowspan="1">GAAP net earnings margin (%)</td>
<td colspan="1" rowspan="1">(1.9)&nbsp;%</td>
<td colspan="1" rowspan="1">N/A</td>
<td colspan="1" rowspan="1">3.0&nbsp;%</td>
</tr>
<tr>
<td colspan="1" rowspan="1">Ongoing EBIT margin (%)(2)</td>
<td colspan="1" rowspan="1">5.3&nbsp;%</td>
<td colspan="1" rowspan="1">~5.8%</td>
<td colspan="1" rowspan="1">~6.8%</td>
</tr>
<tr>
<td colspan="1" rowspan="1">GAAP earnings per diluted share</td>
<td colspan="1" rowspan="1">$(5.87)</td>
<td colspan="1" rowspan="1">N/A</td>
<td colspan="1" rowspan="1">~$8.75</td>
</tr>
<tr>
<td colspan="1" rowspan="1">Ongoing earnings per diluted share(3)</td>
<td colspan="1" rowspan="1">$12.21</td>
<td colspan="1" rowspan="1">N/A</td>
<td colspan="1" rowspan="1">~$10.00</td>
</tr>
<tr>
<td colspan="1" rowspan="1">GAAP tax rate</td>
<td colspan="1" rowspan="1">(5.5)&nbsp;%</td>
<td colspan="1" rowspan="1">N/A</td>
<td colspan="1" rowspan="1">20 - 25%</td>
</tr>
<tr>
<td colspan="1" rowspan="1">Adjusted (non-GAAP) tax rate</td>
<td colspan="1" rowspan="1">(28.6)&nbsp;%</td>
<td colspan="1" rowspan="1">N/A</td>
<td colspan="1" rowspan="1">20 - 25%</td>
</tr>
</tbody>
</table>
</figure>
<ul>
<li>Expect full-year net sales of approximately $15.8 billion; approximately 3% growth on a like-for-like(6) basis</li>
<li>Expect to deliver more than $200 million of structural cost take out actions</li>
<li>Expect full-year GAAP earnings per diluted share of approximately $8.75 and full-year ongoing earnings per diluted share(3) of approximately $10.00</li>
<li>Cash provided by operating activities of approximately $1 billion and free cash flow(4) of $500 to $600 million</li>
<li>Mitigating actions underway to offset incremental impact of tariff changes</li>
</ul>

Guidance

Whirlpool Affirms FY2025 Adj EPS Guidance of $10.00 vs $9.98 Est

Whirlpool (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>) reported quarterly earnings of $1.70 per share which missed the analyst consensus estimate of $1.71 by 0.58 percent. This is a 4.49 percent decrease over earnings of $1.78 per share from the same period last year. The company reported quarterly sales of $3.62 billion which missed the analyst consensus estimate of $3.67 billion by 1.29 percent. This is a 19.35 percent decrease over sales of $4.49 billion the same period last year.

Earnings Misses

Whirlpool Q1 Adj. EPS $1.70 Misses $1.71 Estimate, Sales $3.62B Miss $3.67B Estimate

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SEIC

Earnings Scheduled For April 23, 2025

Whirlpool (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>) is set to give its latest quarterly earnings report on Wednesday, 2025-04-23. Here's what investors need to know before the announcement.
Analysts estimate that Whirlpool will report an earnings per share (EPS) of $1.67. 
The market awaits Whirlpool's announcement, with hopes high for news of surpassing estimates and providing upbeat guidance for the next quarter.
It's important for new investors to understand that guidance can be a significant driver of stock prices.
<h3>Performance in Previous Earnings</h3>
During the last quarter, the company reported an EPS beat by $0.26, leading to a 16.48% drop in the share price on the subsequent day.
Here's a look at Whirlpool's past performance and the resulting price change:

<table>
<thead>
<tr>
<th>Quarter</th>
<th>Q4 2024</th>
<th>Q3 2024</th>
<th>Q2 2024</th>
<th>Q1 2024</th>
</tr>
</thead>
<tbody>
<tr>
<td>EPS Estimate</td>
<td>4.31</td>
<td>3.19</td>
<td>2.39</td>
<td>1.68</td>
</tr>
<tr>
<td>EPS Actual</td>
<td>4.57</td>
<td>3.43</td>
<td>2.39</td>
<td>1.78</td>
</tr>
<tr>
<td>Price Change %</td>
<td>-16.0%</td>
<td>11.0%</td>
<td>3.0%</td>
<td>-10.0%</td>
</tr>
</tbody>
</table>

<img src="https://www.benzinga.com/files/images/story/2025/1745348514_0.png" alt="eps graph" />
<h3>Performance of Whirlpool Shares</h3>
Shares of Whirlpool were trading at $77.04 as of April 21. Over the last 52-week period, shares are down 27.1%. Given that these returns are generally negative, long-term shareholders are likely upset going into this earnings release. 
<a href="https://www.benzinga.com/quote/WHR/earnings">To track all earnings releases for Whirlpool visit their earnings calendar on our site.</a>
This article was generated by Benzinga's automated content engine and reviewed by an editor.

Earnings Outlook For Whirlpool

Whirlpool's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>) short percent of float has risen 4.8% since its last report. The company recently reported that it has 6.13 million shares sold short, which is 12.67% of all regular shares that are available for trading. Based on its trading volume, it would take traders 7.91 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">List of the most shorted stocks</a>
<h3>Whirlpool Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1744646426_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for Whirlpool has grown since its last report. This does not mean that the stock is going to fall in the near-term but traders should be aware that more shares are being shorted.
<h3>Comparing Whirlpool's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://www.benzinga.com/pro/">Benzinga Pro</a>, Whirlpool's peer group average for short interest as a percentage of float is 7.78%, which means the company has more short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

Short Sellers

Short Ideas

How Do Investors Really Feel About Whirlpool?

Shares of homebuilders and household durables stocks are trading lower amid an overall market reversal following Wednesday's surge.

BofA Securities analyst Rafe Jadrosich writes that the building product companies may encounter significant headwinds from tariffs, though the <a href="https://www.benzinga.com/topic/bofa-securities" target="_blank" rel="noreferrer noopener">full impact remains uncertain</a>.
Notably, last week, the Trump administration proposed steep new tariffs on several countries, while maintaining current rates for USMCA-<a href="https://www.benzinga.com/25/04/44589523/trumps-liberation-day-tariff-plan-could-ignite-global-trade-shakeup-betting-markets-price-in-the-pain" target="_blank" rel="noreferrer noopener">compliant goods from Mexico and Canada</a>.
The analyst writes that this announcement poses risks for plumbing firms such as Fortune Brands Innovations, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/FBIN#NYSE">FBIN</a>) and Masco Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MAS#NYSE">MAS</a>) because they&#8217;ve moved production to Southeast Asia and still maintain exposure to China.
Mohawk Industries, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MHK#NYSE">MHK</a>) and Whirlpool Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>) may be better positioned due to their larger U.S. manufacturing footprint, though they still risk a demand decline in a soft economic environment, adds the analyst.
The analyst estimates an unmitigated 20% hit to EPS for the companies. While pricing could help offset some of the pressure, the broader macroeconomic environment is already tough, adds the analyst.
Jadrosich says that Armstrong World Industries Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/AWI#NYSE">AWI</a>) and Owens Corning Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/OC#NYSE">OC</a>) are relatively well-positioned to navigate the potential challenges posed by tariffs.
For Armstrong World Industries, Jadrosich notes shares fell 10% over the past three trading days, though there is an estimate of an EPS impact of under 1% due to <a href="https://www.benzinga.com/quote/awi/analyst-ratings" target="_blank" rel="noreferrer noopener">its U.S. manufacturing base</a>.
The company has strong pricing power and a focus on ceiling tile replacements to support resilience, adds the analyst.
The analyst says Mohawk Industries&#8217; stock dropped 13%, but is relatively <a href="https://www.benzinga.com/quote/MHK/analyst-ratings" target="_blank" rel="noreferrer noopener">well positioned versus competitors</a>.
Jadrosich writes that luxury vinyl tile (LVT) competitors may need to raise prices by 20%+ to hold margin margins versus Mohawk Industries&#8217; increase of 1%–2%.
For Owens Corning, the analyst writes that the company&#8217;s roofing (60% of EBITDA), which is domestically produced and linked to replacement demand, <a href="https://www.benzinga.com/quote/oc/analyst-ratings" target="_blank" rel="noreferrer noopener">could gain from lower asphalt prices</a>.
Read Next:
<ul>
<li><a href="https://www.benzinga.com/analyst-ratings/analyst-color/25/04/44592073/tariffs-could-shake-building-industry-homebuilders-plumbing-flooring-face-rising-costs" target="_blank" rel="noreferrer noopener">Tariffs Could Shake Building Industry: Homebuilders, Plumbing, Flooring Face Rising Costs</a></li>
</ul>
Photo: Shutterstock

Large Cap

Mid Cap

FBIN

What Building Product Companies Are Better Positioned During Tariff Turbulence? BofA Securities Weighs In

Major corporations have already begun announcing layoffs on Thursday as President Donald Trump's sweeping new tariff structure is <a href="https://www.benzinga.com/analyst-ratings/analyst-color/25/04/44630499/trump-auto-tariffs-could-up-car-prices-by-15k-analyst-calls-it-pure-chaos">set to take effect.&nbsp;</a>
What To Know: One of the Big Three automakers, Stellantis N.V. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/STLA#NYSE">STLA</a>), said on Thursday that it will be temporarily laying off 900 workers and pausing production at one assembly plant each in Mexico and Canada.&nbsp;
The move comes after a 25% tariff on all imported vehicles and auto parts went into effect on Thursday. Meanwhile, President Trump introduced a base 10% tariff on all goods coming into the United States and a broad set of reciprocal tariffs targeting several countries on Wednesday. 
Read Next:<a href="https://www.benzinga.com/government/regulations/25/03/44517885/trump-slaps-25-tariffs-on-autos-what-it-means-for-your-next-car-purchase"> Trump Slaps 25% Tariffs On Autos: What It Means For Your Next Car Purchase</a>&nbsp;
According to a Reuters report, Stellantis' Windsor Assembly in Canada will be down for two weeks while Toluca Assembly in Mexico, will be down for the month of April.&nbsp;
About 4,500 workers at Windsor will be impacted by the shutdown, while workers at Toluca will continue to report to work and get paid but will not make vehicles.&nbsp;
Stellantis COO Antonio Filosa said the company is &#8220;continuing to assess the medium- and long-term effects of these tariffs on our operations, but also have decided to take some immediate action,&#8221; in a letter sent to employees Thursday morning.&nbsp;
U.S. Senate Minority Leader Chuck Schumer called the job cuts at Stellantis "a horrifying consequence of Trump's tariffs" in a social media post. 
<figure class="wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter"> 
<div class="wp-block-embed__wrapper">
<blockquote class="twitter-tweet" data-width="500" data-dnt="true">A horrifying consequence of Trump's tariffs. American workers are paying the price. <a href="https://t.co/D8ndd9Wbzi">https://t.co/D8ndd9Wbzi</a>
&mdash; Chuck Schumer (@SenSchumer) <a href="https://twitter.com/SenSchumer/status/1907852130452455723?ref_src=twsrc%5Etfw">April 3, 2025</a></blockquote>
<script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script></div>
</figure>
More Cuts: Whirlpool Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>) announced on Thursday that it will lay off 651 workers from its manufacturing facility in Amana, Iowa, effective June 1. 
The company released a statement blaming the workforce reduction on slowing consumer demand.&nbsp;
"This is really about aligning to current market conditions driven by consumer demand, particularly as it relates to some of the appliances (refrigeration) made in Amana," Whirlpool's statement said.
Fisher-Price, a subsidiary of Mattel, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MAT#NASDAQ">MAT</a>), also laid off up to 15 employees at its headquarters in East Aurora, New York on Thursday, according to<a href="https://buffalonews.com/news/local/business/article_9a3bfd49-4e15-40e5-843f-9ba3afcbd7e3.html"> a report</a> from the Buffalo News.&nbsp;
The company did not confirm the number of affected employees, but a Mattel spokesperson said the cuts are in line with the company&#8217;s Optimizing for Profitable Growth cost savings program.&nbsp;
Read Next:&nbsp;
<ul>
<li><a href="https://www.benzinga.com/news/global/25/04/44628368/trumps-tariffs-prompt-china-to-vow-countermeasures-experts-see-retaliation-likely">Trump&#8217;s Tariffs Prompt China To Vow &#8216;Countermeasures&#8217;: Experts See Retaliation Likely&nbsp;</a></li>
</ul>
Image: Shutterstock

Global

STLA

Schumer Calls Stellantis Layoffs A 'Horrifying Consequence' Of Trump's Tariff Plan

President Donald Trump is set to unveil a sweeping tariff plan — nicknamed &#8220;Liberation Day&#8221; — on Wednesday that could lift U.S. trade duties to levels not seen in decades, disrupting global supply chains and jolting financial markets already<a href="https://www.benzinga.com/25/04/44589523/trumps-liberation-day-tariff-plan-could-ignite-global-trade-shakeup-betting-markets-price-in-the-pain" target="_blank" rel="noreferrer noopener"> wary of geopolitical risk.</a>
Ahead of the Trump administration&#8217;s April 2 reciprocal <a target="_blank" href="https://www.benzinga.com/topic/tariffs" rel="noreferrer noopener">tariffs</a> announcement, BofA Securities examines how building product companies could be impacted.
The U.S. has imposed a <a href="https://www.benzinga.com/markets/equities/25/03/44269301/trumps-25-tariffs-on-steel-and-aluminum-imports-take-effect-eu-retaliates-us-steel-nucor-century-aluminum-and-other-domestic-stocks-cheer" target="_blank" rel="noreferrer noopener">25% tariff</a> on all steel and aluminum products, including imports from Canada and Mexico. These tariffs took effect on March 4 but are paused until April 2 for goods and services that meet USMCA rules. Additionally, a 20% tariff <a href="https://www.benzinga.com/markets/25/03/44117288/after-china-mexico-to-hit-back-against-trumps-tariffs-raising-trade-war-risks" target="_blank" rel="noreferrer noopener">applies to Chinese imports</a>.
In a report on Tuesday, a BofA analyst says China tariffs are a headwind to Masco Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MAS#NYSE">MAS</a>) and Fortune Brands Innovations, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/FBIN#NYSE">FBIN</a>), but positive for Whirlpool Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WHR#NYSE">WHR</a>), due to less exposure versus its peers.
Mohawk Industries Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MHK#NYSE">MHK</a>) would benefit from tariffs on Europe (ceramics) and Vietnam (luxury vinyl tile or LVT). The tariffs for Mexico are a headwind for Whirlpool and Mohawk.
Homebuilders could face headwinds from Canadian lumber tariffs. Manufacturers have announced price hikes to offset the &#8220;dynamic trade policy,&#8221; but the analyst sees a risk that volumes could weaken in a difficult macro backdrop.
BofA analyst writes that U.S. tariffs on China will affect the plumbing industry, including fixtures, valves and rough plumbing.
While some plumbing products are made in China, many components come from other parts of Asia.
Fortune Brands has stated that 50%-60% of its material costs come from outside the U.S., with less than 25% from China. The company aims to reduce that to below 10% by 2025.
Meanwhile, Masco said the latest 10% tariff on Chinese imports could cost the company $45 million annually before any cost-cutting measures.
Rising lumber prices could cut into homebuilders&#8217; profits, the analyst writes. Lumber costs are up 12% this year, and the impact may be felt in the next three to six months. While builders managed price swings in 2021-2022, strong demand increased home prices by about 40%. With weaker demand and more homes on the market, offsetting higher costs may be more difficult now.
Read Next:
<ul>
<li><a href="https://www.benzinga.com/general/biotech/25/04/44586129/us-judge-rejects-another-johnson-johnson-attempt-to-use-bankruptcy-for-talc-cancer-claims" target="_blank" rel="noreferrer noopener">US Judge Rejects Another Johnson &amp; Johnson Attempt To Use Bankruptcy For Talc Cancer Claims</a></li>
</ul>
Photo: Shutterstock

Government

Real Estate

Tariffs Could Shake Building Industry: Homebuilders, Plumbing, Flooring Face Rising Costs

Press Releases

Whirlpool Corporation to Present at Raymond James' 46th Annual Institutional Investors Conference

Whirlpool Corporation Wins Big with 7 Awards at KBIS 2025

Whirlpool Corporation Declares Quarterly Dividend

WHIRLPOOL CORPORATION TO ANNOUNCE FIRST-QUARTER RESULTS ON APRIL 23RD AND HOLD CONFERENCE CALL ON APRIL 24TH

Whirlpool Expands Margins in First-Quarter; Full-Year Guidance Unchanged

Whirlpool Foundation and The Washing Machine Project Win Best Employee Engagement Initiative at the 2025 Engage for Good Halo Awards

Whirlpool Corporation to Present at J.P. Morgan 18th Annual Homebuilding & Building Products Conference

WHIRLPOOL BRAND LAUNCHES SPIN&LOAD DISHWASHER RACK, THE MOST INCLUSIVE LOWER-LEVEL DISHWASHER RACK DESIGN ON THE MARKET

JENNAIR® INTRODUCES NEW LUXE APPLIANCE INNOVATIONS ACROSS REFRIGERATION, WINE COLUMNS, INDUCTION RANGE, AND WALL OVENS

KITCHENAID RELEASES NEW PURE POWER BLENDER GIVING CONSUMERS THE CONTROL AND CONFIDENCE TO BLEND THE RULES

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